21st Century Learning and Teaching
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What is the Definition of a Lead in Sales? 1
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What is the Definition of a Lead in Sales? | #Business 

What is the Definition of a Lead in Sales? | #Business  | 21st Century Learning and Teaching | Scoop.it
From www.thebalance.com - October 2, 2017 11:51 AM
Salespeople and marketing types both toss the word 'lead' around a lot, but they don't always agree on what it means.

 

Most salespeople define a lead as someone who matches the criterion the salesperson has established and who has the need, reason and/or interest in pursuing the product.

 

However, marketing professionals tend to define a lead as anyone who might have those qualities, and believe that a lead that proves to have the desired attributes is considered to be a 'prospect.'

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Digital+Marketing

 

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Leads

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Business

 

Gust MEES's insight:
Salespeople and marketing types both toss the word 'lead' around a lot, but they don't always agree on what it means.

 

Most salespeople define a lead as someone who matches the criterion the salesperson has established and who has the need, reason and/or interest in pursuing the product.

 

However, marketing professionals tend to define a lead as anyone who might have those qualities, and believe that a lead that proves to have the desired attributes is considered to be a 'prospect.'

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Digital+Marketing

 

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Leads

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Business

 

 

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#SMBchat on Symantec Internet Security Threat Report on Thursday, April 25, at 9 a.m. PT / 12 p.m. ET

#SMBchat on Symantec Internet Security Threat Report on Thursday, April 25, at 9 a.m. PT / 12 p.m. ET | 21st Century Learning and Teaching | Scoop.it
From www.symantec.com - April 22, 2013 1:50 PM
Symantec helps consumers and organizations secure and manage their information-driven world.

 

The ISTR, which covers the major threat trends observed by Symantec in 2012, reveals that cybercriminals view SMBs as a prime target for stealing information. In fact, the largest growth area for targeted attacks in 2012 was businesses with fewer than 250 employees; 31 percent of all attacks targeted them, representing a threefold increase from 2011.

 

Getting a clear understanding of the dangers is an important step in improving security, and this year’s report is a wake-up call that SMBs are now being specifically targeted by cybercriminals.

 

===> Mark your calendars to join #SMBchat and learn how to protect your small business from attackers. <===

 

Gust MEES's insight:

 

===> Mark your calendars to join #SMBchat and learn how to protect your small business from attackers. <===

 

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Gust MEES's curator insight, April 22, 2013 1:56 PM

 

===> Mark your calendars to join #SMBchat and learn how to protect your small business from attackers. <===
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10 Social Media Marketing Mistakes And How to Avoid Making Them

10 Social Media Marketing Mistakes And How to Avoid Making Them | 21st Century Learning and Teaching | Scoop.it
From feedproxy.google.com - July 13, 2017 9:48 AM
We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

 

 

Let’s get started…

 

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

  1. Focusing on quantity over quality
  2. Being on all social media platforms
  3. Posting the same content across platforms
  4. Using only landscape images and videos
  5. Sharing only our own content
  6. Not curating user-generated content
  7. Not uploading videos to social media platforms
  8. Not targeting specific audience for our content
  9. Not boosting the right posts
  10. Not replying to questions on social (fast enough)

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

 


Via Daniel Watson
Gust MEES's insight:
We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

 

 

Let’s get started…

 

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

  1. Focusing on quantity over quality
  2. Being on all social media platforms
  3. Posting the same content across platforms
  4. Using only landscape images and videos
  5. Sharing only our own content
  6. Not curating user-generated content
  7. Not uploading videos to social media platforms
  8. Not targeting specific audience for our content
  9. Not boosting the right posts
  10. Not replying to questions on social (fast enough)

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

 

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