21st Century Learning and Teaching
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21st Century Learning and Teaching
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Rescooped by Gust MEES from MarketingHits
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Scoop.it ranked best content marketing software app by GetApp | Curation | ICT | eSkills

Scoop.it ranked best content marketing software app by GetApp | Curation | ICT | eSkills | 21st Century Learning and Teaching | Scoop.it
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation



Via Brian Yanish - MarketingHits.com
Gust MEES's insight:
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


Brian Yanish - MarketingHits.com's curator insight, July 13, 2015 10:43 AM
I agree Scoop.it is the best content marketing software I've used.
Dennis Swender's curator insight, August 10, 2015 12:05 PM
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.

 

Learn more:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation

 

Rescooped by Gust MEES from Content Curation World
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Content Curation Takes Time

Content Curation Takes Time | 21st Century Learning and Teaching | Scoop.it

Learn more:


https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/


https://gustmees.wordpress.com/2014/02/20/curation-tips-and-tricks-with-scoop-it-rescoop-and-tags/


https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/



Via Robin Good
Gust MEES's insight:

Learn more:


https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/


https://gustmees.wordpress.com/2014/02/20/curation-tips-and-tricks-with-scoop-it-rescoop-and-tags/


https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/



Filomena Gomes's curator insight, April 18, 2015 9:52 AM
Robin Good's insight:

 

 

Notwithstanding the viral content-marketing tam-tam keeps selling the idea of content curation as a miracle-shortcut to work less, produce more content and get all of the benefits that an online publisher would want to have, reality has quite a different shade.

To gain reader's attention trust and interest, it is evidently not enough to pull together a few interesting titles while adding a few lines of introductory text.

 

Unless your readers are not very interested themselves into the topic you cover, why would they take recomendations from someone who has not even had the time to fully go through his suggested resources?

Superficially picking apparently interesting content from titles or even automatically selecting content for others to read is like recommending movies or music records based on how much you like their trailers or their cover layouts.

 

Can that be useful beyond attracting some initial extra visibility?

 

How can one become a trusted information source if one does not thoroughly look and understand at what he is about to recommend?

This is why selling or even thinking the idea of using content curation as a time and money-saver is really non-sense.

Again, for some, this type of light content curation may work in attracting some extra visibility in the short-term, but it will be deleterious in the long one, as serious readers discover gradually that content being suggested has not even been read, let alone being summarized, highlighted or contextualized.

Content curation takes serious time.

 

A lot more than the one needed to create normal original content.

To curate content you need to:

Find good content, resources and references. Even if you have good tools, the value is in searching where everyone else is not looking. That takes time.

Read, verify and vet each potential resource, by taking the time needed to do this thoroughly.

Make sense of what that resource communicates or represents / offers and be able to synthesize it for non-experts who will read about it.

Synthesize and highlight the value of the chosen resource within the context of your interest area.

Enrich the resource with relevant references, and related links for those that will want to find out more about it.

Credit and attribute sources and contributors.

 Preserve, classify and archive what you want to curate.

Share, distribute, promote the curated work you have produced. Creating it is not enough.


(While it is certainly possible to do a good curation job without doing exactly all of the tasks I have outlined above, I believe that it is ideal to try to do as many as these as possible, as each adds more value to the end result you will create.)

 

These are many more steps and activities than the ones required to create an original piece of content.

Curation is all about quality, insight and attention to details.

It is not about quantity, speed, saving time, producing more with less.

 
Robert Kisalama's curator insight, April 18, 2015 11:37 AM

truly Curation should not be  merely aggregating different links without  taking off time to reflect indeed it is very to end up like some one buying clothes impulsively only to realise you could have done without some of them.

Nedko Aldev's curator insight, April 19, 2015 2:24 PM

 

326
Rescooped by Gust MEES from Content marketing automation
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Your Guide To Using Images In Your Content Marketing Strategy

Your Guide To Using Images In Your Content Marketing Strategy | 21st Century Learning and Teaching | Scoop.it

By now, you should know that “content marketing” requires more than just well-written text to be effective. Incorporating elements of content writing, search engine optimization, and social media marketing, the key to getting more traffic is getting noticed—by your customers as well as the algorithms responsible for ranking your site in search results pages.


In order to get that attention, it’s important to use images strategically.


When implemented properly, images can complement and enhance your content, catch the interest of new readers, and improve your chances of getting found through organic searches.


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=SEO



Via Gina Tucker, Guillaume Decugis
Gust MEES's insight:

By now, you should know that “content marketing” requires more than just well-written text to be effective. Incorporating elements of content writing, search engine optimization, and social media marketing, the key to getting more traffic is getting noticed—by your customers as well as the algorithms responsible for ranking your site in search results pages.


In order to get that attention, it’s important to use images strategically.


When implemented properly, images can complement and enhance your content, catch the interest of new readers, and improve your chances of getting found through organic searches.


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=SEO


Gina Tucker's curator insight, November 10, 2014 8:53 PM

Here at Scoop.it, we think adding a visual touch to your content is essential for maximum user engagement. No matter how thrilling or enticing your content may be, a memorable image will more likely stick in the minds of your readers, and captivate them to read your article in the first place. 

Guillaume Decugis's curator insight, November 14, 2014 10:26 PM

Images have impact and you should use them. Jayson DeMers gives a lot of previous tips, including SEO tips, in this great post. 


In particular, changing or modifying images can be very interesting when you repurpose or curate content. Changing a picture to add context to your audience will help engagement while making it also more personal. 

Rescooped by Gust MEES from Public Relations & Social Marketing Insight
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How to Integrate Social Media and Blogging from The Art of Social Media | eSkills | eLeadership

How to Integrate Social Media and Blogging from The Art of Social Media | eSkills | eLeadership | 21st Century Learning and Teaching | Scoop.it

Ideas that spread, win. ~Seth Godin


A few years ago, blogging and social media were separate. Blogging was long-form, serious, and crafted. Social media was short-form, personal, and spontaneous. Some people predicted that social media would replace blogging because of declining attention spans.


Now blogging and social media not only amicably coexist; they complement each other. The trick is to use a blog to enrich your social media with long-form posts and to use social media to promote your blog.I recently did a live webinar event with Marketo about The Art of Social Media, and we’d like to share the takeaways from the presentation and a few of the follow-up questions that we answered....


Learn more:


https://gustmees.wordpress.com/2013/10/14/practice-using-blogs-for-home-work-to-get-ict-skills-and-creativity/


https://gustmees.wordpress.com/2013/03/25/practice/


https://globaleducationandsocialmedia.wordpress.com/2014/07/02/put-your-title-in-here/



Via Jeff Domansky
Gust MEES's insight:

Ideas that spread, win. ~Seth Godin


A few years ago, blogging and social media were separate. Blogging was long-form, serious, and crafted. Social media was short-form, personal, and spontaneous. Some people predicted that social media would replace blogging because of declining attention spans.


Now blogging and social media not only amicably coexist; they complement each other. The trick is to use a blog to enrich your social media with long-form posts and to use social media to promote your blog.I recently did a live webinar event with Marketo about The Art of Social Media, and we’d like to share the takeaways from the presentation and a few of the follow-up questions that we answered....


Learn more:


https://gustmees.wordpress.com/2013/10/14/practice-using-blogs-for-home-work-to-get-ict-skills-and-creativity/


https://gustmees.wordpress.com/2013/03/25/practice/


https://globaleducationandsocialmedia.wordpress.com/2014/07/02/put-your-title-in-here/


Sharon Berman's curator insight, June 4, 2015 5:50 PM

Some really interesting ideas, here.  I am now thinking about how to integrate some of the practices here into learning and teaching practices.  IF you have any ideas about how this can be done, please share.....

bernieshoot's curator insight, June 5, 2015 6:54 AM

#Media #Art 

Pamela Perry King's curator insight, June 5, 2015 9:35 AM

Every hero has a story! What's yours?

Rescooped by Gust MEES from Public Relations & Social Marketing Insight
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How to Create Awesome Infographics Without Being a Designer

How to Create Awesome Infographics Without Being a Designer | 21st Century Learning and Teaching | Scoop.it

Well, I’m here to tell you that it’s definitely possible to create some awesome infographics in any category that you choose, EVEN if you’re not a designer. In this blog post, I’m going to introduce you to three awesome tools to create the best infographics, tell you how to use them AND how you can share your infographics in different channels all over the web. So, let’s get started!..


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Infographics



Via Jeff Domansky
Gust MEES's insight:

Well, I’m here to tell you that it’s definitely possible to create some awesome infographics in any category that you choose, EVEN if you’re not a designer. In this blog post, I’m going to introduce you to three awesome tools to create the best infographics, tell you how to use them AND how you can share your infographics in different channels all over the web. So, let’s get started!..


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Infographics




Well Connected Mom's curator insight, April 10, 2015 4:11 PM

Infographics makes statistics visually interesting and more palatable.

judyhaar's curator insight, April 20, 2015 1:19 PM

Info graphics are the norm. Get onboard!

Daniel de Lisle's curator insight, April 23, 2015 5:05 PM

New to infographics and want to get a handle on how to make complex data speak to your clients then read on.

Rescooped by Gust MEES from Content marketing automation
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5 Curation Habits That Can Change Your Content Marketing

5 Curation Habits That Can Change Your Content Marketing | 21st Century Learning and Teaching | Scoop.it
I am inspired by curators—and it is a relevant idea for marketing. The business world has been increasingly turning towards curation as a way to add meaning to marketing. I often describe it as the forgotten side of content marketing. Amidst all the discussion about creating great content – who will take on the valuable role of just helping us to find the great content that already exists on the web or otherwise?


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=SEO



Via Guillaume Decugis
Gust MEES's insight:

Curation helps build connexions with influencers: by curating their content YOU could get in touch with them and add them to YOUR PLN on Twitter, Facebook...


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=SEO


kot's curator insight, February 19, 2015 2:46 AM

http://homengraden.xyz/

eddy woj's curator insight, February 19, 2015 5:43 AM

La curation est un excellent moyen de partager l'information, de découvrir de nouvelles idées ou concepts, et d'influencer.

Pat Heffernan's curator insight, February 23, 2015 7:42 AM

Agreed. Curation is an under-appreciated skill, especially it seems, by marketers..