DOPE's Clean Slate Branding Tips
Serial entrepreneur Rob Grough shares ideas on how to create a million dollar brand in this video interview:
A mediocre idea can become great with good people
Via Martin (Marty) Smith
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It's The People Stupid
I heard the same message over and over. When Curagami did our VC dog and pony show team and people kept coming up. Dope Founder Rob Grough says the same thing in the most convincing way I've ever heard - mediocre ideas can survive and thrive when great people are involved.
Amen brother Rob.
Hiring must be the least understood most important startup strategy. I didn't hire well and the VC knew it. The failure was all mine and they knew that too.
Even the best ideas, the ideas leading to today's most successful brands, must change tactics, positioning, and people. VC know that change means they can't buy what is in front of them or even the rosy promised future. VC invest in people and in teams.
Brother Rob has it right. It's the people stupid.