consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Four surprising words that should define your digital strategy in 2017

Four surprising words that should define your digital strategy in 2017 | consumer psychology | Scoop.it

"...Instead of pointing you to some of the more popular acronyms of late—IOT, OTT, VR, AR, AI, etc.—I've instead boiled it down to four deceptively simple words that should help you focus your digital strategy in 2017 ..."

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The Inspiration Store blurs online and offline retailing - Retail Focus - Retail Interior Design and Visual Merchandising

The Inspiration Store blurs online and offline retailing - Retail Focus - Retail Interior Design and Visual Merchandising | consumer psychology | Scoop.it

"Inspiration Store blurs online and offline ..."

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Marketing dilemmas in a world of Twitter and Facebook - Globe and Mail

Marketing dilemmas in a world of Twitter and Facebook - Globe and Mail | consumer psychology | Scoop.it

"...Social media have developed so much since he first posited his theory that he felt the need to update it: In addition to possessions, our online avatars now play a huge role in constituting our identities..."

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Shining a light on 'dark maps': Why global brands should care - Brand Quarterly

Shining a light on 'dark maps': Why global brands should care - Brand Quarterly | consumer psychology | Scoop.it

"Do your mobile and online marketing campaigns go dark just when your target customers are ready to buy? ..."

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Eight offline social skills you should carry into your social-media efforts

Eight offline social skills you should carry into your social-media efforts | consumer psychology | Scoop.it

"Even though the online you and the offline you are different, there are basic social skills and habits that you should carry into social media ...."

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