China beauty brands gain traction via online, social products targeting younger consumers says Mintel | Consumer and technological trends in China | Scoop.it
From www.cosmeticsdesign-europe.com - February 29, 2020 11:05 AM

"Smaller, local Chinese players are carving out a successful and competitive beauty category, developing highly social, online and value-for-money brands that connect well with younger consumers, says Mintel ..."