"Foreign prestige beauty brands that offer exclusive spa visits for Chinese clients can earn their loyalty and create a stronger connection ..."
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Consumer and technological trends in China
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Of course technology plays a key role in the world’s (expected) largest consumer market!
Curated by
Leona Ungerer
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"The goodies-filled Christmas Advent calendar, an increasingly popular product in the Western beauty industry in recent years, has finally made its way into China ..." 
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"Known as ‘little fresh meat’ for their soft, feminine features and cute personalities, Chinese teenagers who make their name on TV talent shows are hot properties because of their enormous fan bases ..."
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"Chinese consumers are still keen to spend on beauty in China, according to newly released research from Mintel, with the majority of those surveyed stating they spent more on facial skin care in 2015 compared to 2014 ..."
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"While most brands are incorporating zodiac animal in their Chinese New Year designs, Maybelline got influencers excited about its makeup with a mahjong set ..."
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"Fashion brands Balenciaga, Dior, and Philipp Plein have all felt the anger of Chinese internet users. One of them had to shut its Weibo account, such was the backlash ..."
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"Here is what you need to know about Estée Lauder's China strategy, which has proven very effective in boosting the brand's sales in the region ..."
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