Year of the Monkey: Top categories Chinese consumers plan to spend more money on | Consumer and technological trends in China | Scoop.it

""In January 2016 Sedgwick Richardson conducted a market study capturing the feedback of some 350 people in Shenzhen and Hong Kong. Among them equal-size groups of Chinese, Hong Kong and international respondents. According to our findings, in the Year of the Monkey ‘Travel’, ‘Sport & Fitness’ and ‘Eating & Dining’ are on the top of Chinese and international consumers’ minds when it comes to spending more money.

 

Click for more details on which industries can expect a happy year of the monkey and which ones may suffer."