Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
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Chinese Gen Z prefers domestic products to foreign ones - Global Times

Chinese Gen Z prefers domestic products to foreign ones - Global Times | Consumer and technological trends in China | Scoop.it

"After getting disappointed with several of her expensive foreign-brand lipsticks, 23-year-old Wang Wei turned to much cheaper domestic ones that cost around 30 yuan ($4.37) each, almost one tenth of the prices of those from Dior, Givenchy and Yves Saint Laurent (YSL) ..."

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How to win and retain loyal customers in China

How to win and retain loyal customers in China | Consumer and technological trends in China | Scoop.it

"What drives Chinese consumers? In what ways are they different from those in the U.S.? Chinese consumers are not less loyal, but they probably are more experimental than other consumers in more established markets ..."

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