Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
Curated by Leona Ungerer
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Rescooped by Leona Ungerer from Customer service in tourism
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How Chinese tourists have changed over the past decade – from flag followers to free spirits

How Chinese tourists have changed over the past decade – from flag followers to free spirits | Consumer and technological trends in China | Scoop.it

"The 2010s were the decade that brought mass Chinese tourism to the world; these travellers did not fail to make an impression ..."

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Scooped by Leona Ungerer
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Marketing to China's travel-shopper needs to go beyond stereotypes 

Marketing to China's travel-shopper needs to go beyond stereotypes  | Consumer and technological trends in China | Scoop.it

"Travel is a major factor brands must consider when marketing to the affluent Chinese consumer, but how explicit do they really need to be? ...."

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