"Having seen revenue plummet at brick-and-mortar stores this year, global brands are using China to experiment with more innovative retail strategies ..."
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Consumer and technological trends in China
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Of course technology plays a key role in the world’s (expected) largest consumer market!
Curated by
Leona Ungerer
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Scoop.it!
"Retail giant Alibaba says it is using quadcopter drones to deliver tea to hundreds of its customers in China as part of a test ..." 
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Scoop.it!
"A new incubator launched in January by Alibaba Group’s Taobao Global platform is providing resources to introduce independent, international brands to millennial Chinese customers, who are showing a rising interest in niche, previously undiscovered foreign products ..."
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