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Marketing isn’t about Content Creation, it’s about Platform Creation — Karl L. Hughes | Technology Entrepreneur in Online Publishing

Marketing isn’t about Content Creation, it’s about Platform Creation — Karl L. Hughes | Technology Entrepreneur in Online Publishing | Content on content | Scoop.it
From karllhughes.com - October 17, 2012 12:06 AM
Create a platform "I've got news for you!"
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Using “Yes” Content for Effective Emotional Content Strategy and SEO

Using “Yes” Content for Effective Emotional Content Strategy and SEO | Content on content | Scoop.it
From seo-hacker.com - October 15, 2012 11:22 PM
You and I are created as emotional beings. We fear. We hate. We love. We laugh. We want. We feel. Feelings have a lot to do with your decisions - especially quick ones. Ones made when browsing the internet.
Conten helps building:
Loyalty
Trust
Familiarity
Likeability
Word of Mouth
Branding
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