Using Webinars to Generate Sales and Leads | Digital Marketing Power | Scoop.it

 

A webinar is a service that allows conferencing events to be shared with remote locations using Internet technologies, particularly on IP/TCP connections.

The term “webinar” is short for “Web-based Seminar”, that often involves presentations, lectures, collaborative meetings transmitted online, specifically a portmanteau of web & seminar, and other types of specific web conference. Webinars are the latest marketing trend allowing for a more interactive and personal sales presentation.

Popular online systems include service providers like GoToMeeting and WebEx.