Mobile marketing amassed an impressive list of wins in 2015, from $30 billion in ad spend to surpassing desktop in search queries and television in time spent, with the biggest loss a lack of marketing opportunities tied to technology advances.
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Mobile marketing amassed an impressive list of wins in 2015, from $30 billion in ad spend to surpassing desktop in search queries and television in time spent, with the biggest loss a lack of marketing opportunities tied to technology advances.
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Is your website prepared for April 21, 2015 when Google starts favoring web pages that are mobile-friendly and penalizing web pages that are not?
To conclude, on April 21, 2015, Google will update their algorithm. It will favor pages that are mobile-friendly and penalize pages that are not.
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There is a lot of talk about how difficult it is to get your app noticed in the app store. In theory, it can be true. If your goal is to get thousands of
A shrewd tactic with the good old Google Keyword tool.
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6 ways to go mobile with your B2B marketing
Mobile devices are surging in popularity, and business-to-business marketers can tap into the trend in a number of ways, writes Brad Shorr of Straight North. Companies can advertise on mobile content, create websites optimized for mobile users and make use of quick-response codes, he writes
Uber’s ability to combine its on-demand ride-sharing infrastructure with food delivery – which is available in a number of cities – could be the bigger win for mobile.