digital marketing strategy
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A World With No Ads: How It Looks?

A World With No Ads: How It Looks? | digital marketing strategy | Scoop.it

What if the advertising industry were to take immediate action henceforth and stop making advertisements as of today? Finally, shoppers will be able to decide where to shop and what to buy in a clean undisturbed, commercial-free universe.

 

Several studies have been conducted to find out people's attitude towards advertisements. Unsurprisingly most of the results reveal a mild to extreme negativity towards advertisements. What if the advertising industry were to take immediate action henceforth and stop making advertisements as of today? Marketing executives value their customers and their customers value their favorite brands. However, as research shows a growing negativity toward the ad industry, a world without advertisements could become desirable.

 

An alarm rings to wake you up, the television switches on and programs stream past without a single disruptive advertisement. The newspaper lies open on the kitchen table brimming with articles line to line, devoid of the advertisements that provoke such a strong irritation within you. No more discounts, no more coupons, just pure media content. This is good news for the millions of banner blinds. There will be no more banner and display ads suggesting brands you might need as if the ad industry knew what you were in need of....


Via Jeff Domansky
malek's insight:

When you get more than you bargained for!

Lori Wilk's curator insight, December 24, 2013 10:02 AM

Something has to pay the bills and make all forms of media possible. The goal of all of new these channels of communication is to be  profitable and that means there will be advertising. Advertising may be presented on new platforms and in new formats but it still contains messages about products and /or services designed to sell something or build a brand awareness about something that will ultimately sell something and bring in money.Since there's been business on the planet there's been some form of "advertising" to promote it.

Atotsm's comment, December 25, 2013 5:49 AM
It is not because they are not used for advertisement that the space can not be used for green.
Bridgette Yu's curator insight, December 27, 2013 11:02 PM

yeah! No ads? Now i can imagine how this world be when walking down the streets with no ads. -.-

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