Distance Learning, mLearning, Digital Education, Technology

If you want to be a successful digital marketer, then you should be aware of the latest updates related to social media. Being one of the most widely used social media platforms out there, Twitter keeps on redefining itself. A while back, it announced the latest update regarding the 280 character limit for tweets. The update was certainly a big relief to many as almost all the marketers used to struggle with the previous 140 character limit.

Now, you can easily level up your social media marketing game on Twitter and reach out to a wider audience for sure. To make things easier for you, I have come up with some expert suggestions that will help you make the most of the Twitter’s latest update.

Details of Twitter’s new update (in a nutshell)
For almost a year now, there have been speculations about the Twitter’s new character limit. It was in the last quarter of 2017 when Twitter finally announced the 280-character update for posting tweets. For languages except Chinese, Japanese, and Korean, Twitter has increased the character limit for tweets from 140 to 280 characters. The attached photos, GIFs, polls, etc. won’t be counted as characters. Though, if you will include a URL, then it will increase the character count. Therefore, it is still recommended to use a URL shortening service while including website links in tweets.

12 ways to make the most of Twitter’s new update
Now when you can tweet in 280 characters, you don’t need to double-check every word you write. Furthermore, it can help you answer customer queries or explain a product to your audience. Here are some interesting ways to use Twitter’s new update.

 

Learn more / En savoir plus / Mehr erfahren:

 

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=press

 

Via Gust MEES

The Animated Social Network PowerPoint Template can be used for making PPT presentations about social networks and social media.

Via FPPT

Studies by Nielson and Sprout Social confirm what we already know: Social Media usage continues to evolve. There are some surprising findin

Via janlgordon, massimo facchinetti

This infographic is choc full of Social Media tips, tools and fun facts, along with hints on best posting times. File this away as a handy resource!

Via janlgordon

Did you know that 90% of the information your brain receives is visual? Or that blog posts with images tend to get 94% more views?

 

Using images isn’t the only strategy you can employ to get more traffic. Increasing your word count can help too. Blog posts that contain 3,000 to 10,000 words, on average, get 8,859 social shares.

 

To show you how you can gain more traffic through content creation, I’ve created an infographic that breaks down all the strategies you need to follow. From increasing readability to gaining more social shares, the steps in this infographic will help you increase your traffic...

Via Jeff Domansky, aufaitLibrarian

Ads used to just be ads. They were signs on the side of the road, or in our browsers. They were something that could be ignored. Visually loud, sure, but they weren’t a fundamental part of our conversations, relationships, or entertainment.

But on the internet today, ads aren’t just part of the content or interface, they are the content and the interface. From what photos you see on Facebook, to the music you listen to on Spotify, to the videos you watch on Snapchat–it’s all served by algorithms that have quantified your response well enough to exploit your tastes, showing you things that you will almost certainly click on.

By using these apps and services, we’re feeding the companies that control them immense amounts of data that, in turn, tailors the medium to fit our tastes. The difference between an ad and a piece of content, these days, is becoming technical. It’s an insight that echoes throughout Mary Meeker’s 2017 Internet Trends report, which she and Kleiner Perkins Caufield & Byers published yesterday afternoon.

The report, which is heavily anticipated every year, contains hundreds of slides breaking down digital culture and business–everything from emerging markets in China to the rise of unboxing culture. But the trend that stuck out most to us this year? That the internet is now playing every user in one giant game we cannot escape. Here’s how....

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Although there are more than 100 types of content that one can actually create, we dilute most of our energy and resources in producing what most others do, news and light article content, without ever considering that there exist a ton of other content alternatives that could be utilized.

This is why I have decided to create this catalogue of content types. To remind writers and editors, that there are a tens of alternative opportunities for creating valuable content and that it is only up to me and you to pick them up and use them.

While there have been other attempts at listing and cataloging formats and types of content that can be published online (which I have listed and referenced at the end of this article), I have tried to improve upon them, not just by extending the number of formats covered (over 100), but also by identifying relevant examples, and where possible, appropriate tools, that can be useful to create that specific type of content....

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Learn the essential industy strategies to excel at social media management and marketing in 2016.

So you want to get good at social media?

 

You need to have a plan. A guidebook. A strategy.You need some rules.

 

And rule number one? That’s obey the rules. As for rules number two through eighty, check out this fantastic infographic courtesy of Jeremy Waite, head of social strategy at Adobe.

 

And remember: while you can’t get anything done in the world without rules, sometimes it’s just as important to know exactly when you need to break them.*...

Via Jeff Domansky, aufaitLibrarian