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Singapore Airlines has launched a new mobile app for Android and iOS smartphones. The app, based on a ground-up rebuild and all-new underlying technical architecture, is designed to significantly enhance booking and check-in flows, and improve transaction time by up to 60%. New features, including:
• ‘Capture & Discover’ – a new search function that uses image recognition as well as speech and natural language processing to identify user intent, match it to a Singapore Airlines destination, and present relevant destination content and fair deals.
• ‘Translation Assistant’ – a feature that uses real-time language translation by voice to help travelers communicate better when they are overseas.
Via LT-Innovate, Andoni Sagarna Izagirre
