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Interesting articles on marketing.
Curated by Alessandro Rea
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25 Common Characteristics of Successful Entrepreneurs

25 Common Characteristics of Successful Entrepreneurs | Marketing_me | Scoop.it
Do you have what it takes to get through hard times? Here are the traits that help home-based business owners thrive.
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How to Show Your Clients the Value of Facebook in 7 Easy Steps

How to Show Your Clients the Value of Facebook in 7 Easy Steps | Marketing_me | Scoop.it

Have you ever had clients who weren't yet sold onFacebook? Most people know Facebook could potentially help them grow their businesses, but getting a page set up and managed properly can still be a daunting task for many folks.

 

First off, you might need to nudge your clients toward acting. When researching your pitch, find examples of similar businesses that have vibrant Facebook presences. Let the clients know what they're missing out on. You can also get their attention by showing them the data on Facebook's exponential user growth and the mind-blowing predictions of continued growth. Here you can even focus on the clients' particular markets. Finally, show them some examples of pages you've helped develop in order to establish your own credibility.


Via Martin Gysler, Khaled El Ahmad
Jim Doyle's curator insight, May 5, 2013 3:20 AM

Great Infographic

Sigrid de Kaste's curator insight, May 5, 2013 7:09 PM

I'm myself not really sold on Facebook...however looking at recent data there is a lot of movement and searching and it's on Facebook...so better get your stats and re-consider, and showing clients the facts

Sigrid de Kaste's comment, May 6, 2013 5:29 AM
Thanks Martin, very true - Visibility creates Credibility leads to Profitability!