Go Digital!

Understanding the new generation behaviors is important to the success of the digital transformation of the business. They are the leaders in the digital space and businesses need to understand their needs. The key is in simplifying the service.  

Big data is very relevant today to large corporations such as Amazon and Google. How about small businesses? How should they use big data to their advantage?

Its important for companies to enhance the ranking on Google. There are many things that people can do to improve the rankings. There are also pitfalls that we need to be aware of and avoid.

This video is from a google employee on the do's and dont's of SEO.

Startups usually start with high energy, a new concept, a good solution to the customer needs; but are businesses tracking the enthusiasm in their customers over time?  Is the interest factor going up or down?

It's important for businesses to stay aware of the changing moods in customer and react accordingly. This article sheds some light on good tools to monitor the customer excitement (or boredom with the content).

Most of the users are ahead of the game when it comes to digital usage but are businesses keeping up with the pace? This article gives some insights.

For most small companies, the effectiveness of the website is central to its success. This article gives good advice on how to enhance the website lead conversion rates. 

Selling the business is something every business owner needs to be prepared for. To get a good evaluation, business owners need to  make it appealing for the buyer. This article gives some tips.