Design, Science and Technology

"Although speed is critical to #customer #experience, it’s often #communication, or the lack of it, that really drives customers away."

Whether it's customer facing, or with your employees, communication is key to success, do you agree?

It's about understanding your customer expectations at every #touchpoint of their #journey. Make sure you deliver the right information, level of access and interaction. The easier you make it for your customers, the more positive #engagement you will receive. 

A great customer experience is dependent on understanding the customer needs and responding quickly to solve problems. Every organization has some bad customer experiences -take care of them and customers will forgive you and stay around. 

Online reviews are one of the "Four Pillars" of digital presence.

Terence shares valuable graphics, and reminds us all that it takes the entire organization to truly deliver across the #customer end-to-end journey.

Is there anything AI can't do?

Ben @Econsultancy shares 15 key examples of AI in Marketing:

1. Recommendations/content curation

With every human expected to own some 20 or more connected devices by the year 2020, the Internet of Things (IoT) is a phenomenon brands can’t afford to ignore.

Customer Experience in the Internet of Things #H2MWP

Always easier to understand Customers Experience in infographic.