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Design, Science and Technology
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Rescooped by Antonios Bouris from 21st Century Learning and Teaching
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10 Social Media Marketing Mistakes And How to Avoid Making Them

10 Social Media Marketing Mistakes And How to Avoid Making Them | Design, Science and Technology | Scoop.it
We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

 

 

Let’s get started…

 

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

  1. Focusing on quantity over quality
  2. Being on all social media platforms
  3. Posting the same content across platforms
  4. Using only landscape images and videos
  5. Sharing only our own content
  6. Not curating user-generated content
  7. Not uploading videos to social media platforms
  8. Not targeting specific audience for our content
  9. Not boosting the right posts
  10. Not replying to questions on social (fast enough)

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

 


Via Daniel Watson, Gust MEES
Gust MEES's curator insight, July 13, 2017 9:48 AM
We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

 

 

Let’s get started…

 

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

  1. Focusing on quantity over quality
  2. Being on all social media platforms
  3. Posting the same content across platforms
  4. Using only landscape images and videos
  5. Sharing only our own content
  6. Not curating user-generated content
  7. Not uploading videos to social media platforms
  8. Not targeting specific audience for our content
  9. Not boosting the right posts
  10. Not replying to questions on social (fast enough)

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

 

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Twitter Introduces Emoji Targeting for Ads

Twitter Introduces Emoji Targeting for Ads | Design, Science and Technology | Scoop.it
Twitter has today announced that advertisers will now be able to target audiences based on emoji use - but are emoji an accurate indicator of purchase intent.
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Grow your business with Pinterest

Grow your business with Pinterest | Design, Science and Technology | Scoop.it

Some simple, yet effective ways to increase followership on Pinterest. 


I like the first suggestion: "Create three boards, each targeted to a different customer segment. Fill these boards with aspirational and actionable Pins that resonate with these audiences. "


What about you? 

Bucles de Comunicación's curator insight, October 17, 2014 5:30 AM

Distintas funciones para una misma app. Entretenimiento y oportunidad de mejorar tu trabajo a golpe de Pinterest

Rescooped by Antonios Bouris from Digital Brand Marketing
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6 Lessons in Storytelling from Steven Spielberg via OneSpot

6 Lessons in Storytelling from Steven Spielberg via OneSpot | Design, Science and Technology | Scoop.it

"Storytelling is an art that requires finesse, integrity and a touch of humility, and there is possibly no greater storyteller than filmmaker Steven Spielberg."

 

Read the full article to find out more about these 6 storytelling lessons from Spielberg:

Work with the right collaboratorsGet up close and personalKnow when to repurpose great storiesDelight in the processStory first, technique secondLearn from your mistakes


Via Kim Zinke (aka Gimli Goose), Os Ishmael
Angela Gest-McCall's curator insight, August 20, 2014 7:15 AM

Some valuable reminders that the power of your message lies in your ability to tell the story!

Lorraine Elvire Wagenaar's curator insight, August 20, 2014 8:55 AM

Hij is gewoon goed, maakt goede films.

Lorraine Elvire Wagenaar's curator insight, August 22, 2014 3:59 AM

Hij maakt gewoon hele goede films.

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Instagram is now the fastest growing social channel

Instagram is now the fastest growing social channel | Design, Science and Technology | Scoop.it
Instagram has been exponentially growing in popularity and use with brand marketers in the past year. Where just 40 percent of top brands were using the platform a year ago, now 71 percent of the most recognized brands in the world...
ExploreCurate's curator insight, October 31, 2013 6:50 PM

A picture says more than 140 letters? 

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5 Tips to Design the Best YouTube Channel Page

5 Tips to Design the Best YouTube Channel Page | Design, Science and Technology | Scoop.it
There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements.
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Facebook Announce A New Pages Structure for Global Brands

Facebook Announce A New Pages Structure for Global Brands | Design, Science and Technology | Scoop.it

Facebook have just announced Global Pages, a new structure that looks like it will provide a better localized experience for a brand’s customers . . .

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Five Step Process for Using the Social Web

Five Step Process for Using the Social Web | Design, Science and Technology | Scoop.it

There is a five step process for using the social web, which includes listening, assessing the conversation, engaging, measuring, and improving. Start small . . .

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26 Ways to Use Video for Your Social Media Marketing : Social Media Examiner

26 Ways to Use Video for Your Social Media Marketing : Social Media Examiner | Design, Science and Technology | Scoop.it
Looking for ways to increase video views and engagement? Discover 26 ways to use video to improve your social media marketing.
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Facebook Canvas: How to Create an Immersive Facebook Ads Experience

Facebook Canvas: How to Create an Immersive Facebook Ads Experience | Design, Science and Technology | Scoop.it
Facebook Canvas provides advertisers awesome opportunities for creating immersive experiences. Here's a step-by-step guide to create your own.
Antonios Bouris's insight:
Facebook Canvas looks like it could be a game-changer for mobile marketing. So what is it and how do we use it? Jon Loomer gives you the skinny . . .
Alba Herreruela Hevia's curator insight, March 7, 2016 5:27 AM
Facebook Canvas looks like it could be a game-changer for mobile marketing. So what is it and how do we use it? Jon Loomer gives you the skinny . . .
RAJ VERMA's curator insight, March 11, 2016 4:45 AM
Facebook Canvas looks like it could be a game-changer for mobile marketing. So what is it and how do we use it? Jon Loomer gives you the skinny . . .
Sonya Keenan's curator insight, March 13, 2016 8:59 PM
Facebook Canvas looks like it could be a game-changer for mobile marketing. So what is it and how do we use it? Jon Loomer gives you the skinny . . .
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5 Brands Shaking Up Visual Content Strategy with Hyperlapse

5 Brands Shaking Up Visual Content Strategy with Hyperlapse | Design, Science and Technology | Scoop.it
Instagram allows brands to create professional looking timelapse videos - I highlight 5 brands shaking up their visual content strategy with Hyperlapse.
Chris Anne Raymond's curator insight, November 4, 2014 9:42 AM

What ideas can you come up with to tell a story?

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8 Tips and Tricks for LinkedIn Power Users

8 Tips and Tricks for LinkedIn Power Users | Design, Science and Technology | Scoop.it
Here are eight ways to get a leg up on the LinkedIn competition.
Best Blog Scoops's curator insight, August 13, 2014 9:45 AM

LinkedIn is so powerful! Most Real Pros really do not know how to leverage LinkedIn.

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Heineken Asks Travelers at JFK to Drop Everything, Fly to Mysterious Location

Heineken Asks Travelers at JFK to Drop Everything, Fly to Mysterious Location | Design, Science and Technology | Scoop.it
Watch what happens when Heineken asked travelers at JFK to take a leap of faith and change their flight destination with the "departure roulette" board.
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10 Ways to Market Your Business With Foursquare via Social Media Examiner . . .

10 Ways to Market Your Business With Foursquare via Social Media Examiner . . . | Design, Science and Technology | Scoop.it

Learn how to use Foursquare effectively to give a boost to your business . . .

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10 reasons why your next campaign absolutely has to include mobile video | memeburn

10 reasons why your next campaign absolutely has to include mobile video | memeburn | Design, Science and Technology | Scoop.it

It's got to mobile, it's got to be video. Megan Bernstein of Memeburn tells you why . . .

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5 Ways to Use Pinterest for Recruiting

5 Ways to Use Pinterest for Recruiting | Design, Science and Technology | Scoop.it
Pinterest presents an opportunity to reach talent first. Here are some tips on how to use Pinterest to find your next hire.
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