Design, Science and Technology
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Design, Science and Technology

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Content Curation is the Base of Food Pyramid for Content Marketing | Content Marketing World

Content Curation is the Base of Food Pyramid for Content Marketing | Content Marketing World | Design, Science and Technology | Scoop.it
From www.contentmarketinginstitute.com - September 17, 2011 5:44 AM

At Right Source Marketing, we get a lot of questions about where to allocate content marketing resources. On blog posts? Webinars? eBooks? The possibilities can be overwhelming. Yet knowing how to allocate resources is essential to successful content marketing.

Even though the USDA’s food pyramid has transitioned to a food plate, content marketers would do well to consider a pyramid concept for balancing their use of the many content formats they use. While every content marketing program is different, I’ve created the below chart to show the basic portions of content that should keep most content marketing programs healthy and happy.

 

- The base: Curation, creativity, and coordination;

- The middle: Blog posts and website copy;

- The almost-top: Videos and case studies;

- The top: Webinars and eBooks...


Via Giuseppe Mauriello, Martin Gysler
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How to Create Harmony with Your Online Content Voices | Content Marketing Institute

How to Create Harmony with Your Online Content Voices | Content Marketing Institute | Design, Science and Technology | Scoop.it
From www.contentmarketinginstitute.com - September 17, 2011 5:49 AM

A few weeks ago, I wrote about the need to add flavor and personality to your content marketing pieces by establishing your content style. An engaging content style is key to ensuring your messages are resonating with your target audience, but style can vary greatly, depending on what voice you need to use.


Just as marketers wear many hats in their day-to-day activities (publisher, advertiser, PR agent, social guru, analyst, etc.), so too must we adopt different voices to suit the channel, audience, and piece we’re working with.

Think about your online marketing strategy as resting on three pillars:

- Your company website
- Social media sites
- The online community


Activities that support these pillars can include online promotions and ads, print advertising and content, SEO/ SEM activities, events (online and in-person), and more.

At the core of this strategy is your content...


Via Giuseppe Mauriello, Martin Gysler
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150 Most Wanted Wordpress Tips, Tricks and hacks

150 Most Wanted Wordpress Tips, Tricks and hacks | Design, Science and Technology | Scoop.it
From rightyaleft.com - September 17, 2011 5:04 AM

We use Free or Premium theme in our wordpress. THe theme is pre designed and it is very difficult to redesign it to our style. Sometime when we see other blog those are amazing and creative designs. I found some interesting links where you can find a vast amount of Tips, Tricks and Hacks of WordPress customization . You can learn how to customize your theme easily. Whether it’s about changing the colors, administrating the comments or adding different new unusual features to your interface – you can learn it all step by step.

 

Here are the list of the sites /links which will be helpful for you.

 

1. 11 Ways to Create a Mobile Friendly WordPress Site


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Start Something: Why Every Creative Needs To Be An Entrepreneur

Start Something: Why Every Creative Needs To Be An Entrepreneur | Design, Science and Technology | Scoop.it
From nyciatnewschool.eventbrite.com (via @rubenSun) - September 17, 2011 4:38 AM

Sometimes the first step is the hardest one, especially for
creatives. How do you make an idea really come to life? It's
time to start thinking like an entrepreneur and make your ideas
happen.
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20 Unique And Creative Ice Cube Trays | DeMilked

20 Unique And Creative Ice Cube Trays | DeMilked | Design, Science and Technology | Scoop.it
From www.demilked.com (via @xcastorx) - September 17, 2011 4:35 AM
Who said that ice cubes should be cube-shaped?
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Interior design news & notes: A peek inside the John Mock house; coffee tables; tricked out Airstream; and the retro queen

Interior design news & notes: A peek inside the John Mock house; coffee tables; tricked out Airstream; and the retro queen | Design, Science and Technology | Scoop.it
From www.oregonlive.com (via @olgashik) - September 16, 2011 4:24 AM
The 3,900 square foot Queen Anne still has some of its original woodwork, frescos, and fretted grilles.
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aaznewz.com : AAZnewz | Latest Creative industry news aggregator

From www.clearwebstats.com (via @keshabraj) - September 16, 2011 4:21 AM
AAZnewz | Latest Creative industry news aggregator http://t.co/YtbDU6mN...
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The World Economic Forum Blog: Connectivity: beyond the buzzword

The World Economic Forum Blog: Connectivity: beyond the buzzword | Design, Science and Technology | Scoop.it
From www.forumblog.org - September 16, 2011 4:15 AM
We've gathered in Dalian to connect. To establish new partnerships and collaborations, to strengthen the valuable, diverse network of the World Economic Forum, to share our ideas and accomplishments, and ultimately to connect the dots between this...
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The unofficial seven deadlier sins of campaign development « Brand Liberators Blog

The unofficial seven deadlier sins of campaign development « Brand Liberators Blog | Design, Science and Technology | Scoop.it
From www.gsw-w.com - September 16, 2011 3:38 AM

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Donald Preston - Massey University

Donald Preston - Massey University | Design, Science and Technology | Scoop.it
From www.massey.ac.nz (via @cocamassey) - September 16, 2011 3:28 AM
Donald Preston (#coca #Zeme speaker in September: Donald Preston – 'Enlightened view on cartography' http://t.co/mmHz481...)...
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www.findthatdesignjob.co.uk | Creative jobs board

www.findthatdesignjob.co.uk | Creative jobs board | Design, Science and Technology | Scoop.it
From findthatdesignjob.co.uk - September 16, 2011 3:27 AM
The creative artworker will be required to work in account teams alongside the creative designer to develop graphic design solutions for employee benefits communication; from initial concepts right through to finished artwork ...
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Faculty of Arts | vbg.si - creative design studio

Faculty of Arts | vbg.si - creative design studio | Design, Science and Technology | Scoop.it
From www.vbg.si (via @Rot_Licht) - September 16, 2011 3:26 AM
The concept is based on integration and bringing up new opportunities for future, current and former students.
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Lift Creative Communication Design | Typekit Love

Lift Creative Communication Design | Typekit Love | Design, Science and Technology | Scoop.it
From typekitlove.com - September 16, 2011 3:25 AM
Lift Creative Communication Design, categorised as a Design/Dev site, uses one font served by Typekit: FF Meta Serif Web Pro.
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Think you're creative? Five ways CIOs can innovate for the business

Think you're creative? Five ways CIOs can innovate for the business | Design, Science and Technology | Scoop.it
From www.silicon.com (via @DanielBobke) - September 17, 2011 4:35 AM
silicon.com brings business and IT professionals the latest news, comment and analysis, giving you the insights to make technology investments critical to business success.
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iPad Consumer Usage Study | Cooper Murphy

iPad Consumer Usage Study | Cooper Murphy | Design, Science and Technology | Scoop.it
From cmcopywriters.co.uk - September 17, 2011 5:24 AM
According to a poll by Cooper Murphy Copywriters,  Apple’s iPad is the preferred method of reading newspapers and magazines among consumers already owning the device. The poll also found that a plurality of iPad owners prefer the device for reading books and gaming.
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How to Curate Content Effectively

How to Curate Content Effectively | Design, Science and Technology | Scoop.it
From www.margieclayman.com - September 17, 2011 4:58 AM

It's been said that if you want something, go find people who have what you want and ask them how they got it. Margie is a perfect example of someone who is successful, knows how to build community and definitely creates and curates consistent content.


Here's an excerpt from her latest post on curating:


This is what we're doing on scoopit!


I also ask people to let me know what they were reading that they liked. A lot of people took advantage of this opportunity, and when I did my round-ups I would credit those people by saying, “Xyz brought this post to my attention…” This helps you build your community on a lot of different levels, it exposes you to content you might not otherwise have seen, and you get to network with the new bloggers, too. It worked out pretty well for me in terms of teaching me the ropes of the online world.


My advice to you


If you want to get started curating some content, there are lots of different paths you could set your feet on. The most important thing is to make sure you keep it manageable. Like most facets of the online world, curating content can very quickly begin to eat your life. So here is what I would try:


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Creative 13-Year-Old Boy Finds a Need and Fills It

Creative 13-Year-Old Boy Finds a Need and Fills It | Design, Science and Technology | Scoop.it
From www.achievemax.com (via @PegHelgerson) - September 17, 2011 4:37 AM
Thirteen-years-old entrepreneur Hart Main has done for candles what Netflix did for movie rentals and Groupon has done for coupons.
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Design Creative Of The Week: Gavin Rutherford [Visual Communication] @PSFK

Design Creative Of The Week: Gavin Rutherford [Visual Communication] @PSFK | Design, Science and Technology | Scoop.it
From www.psfk.com (via @CreativeCommBot) - September 16, 2011 3:27 AM
PSFK x Artsthread bring you the brightest young creative of the week in the field of visual communication.
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Amazon.co.jp： Npk Industrial Design: Npk: 洋書

Npk Industrial Design

~ More about this product
Price￥ 2,035
From www.amazon.co.jp (via @EereSaekizf) - September 16, 2011 4:23 AM
Amazon.co.jp： Npk Industrial Design: Npk: 洋書 (Npk Industrial Design: http://t.co/JbP9jMhg...)...
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HOW Magazine Blog | Recycled Packaging

HOW Magazine Blog | Recycled Packaging | Design, Science and Technology | Scoop.it
From blog.howdesign.com - September 16, 2011 4:16 AM
Fab today features tumbler sets made from recycled wine and liquor bottles. It's an interesting exercise in turning an ephemeral container into something that can be used indefinitely (at least until you drop it).
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Social Media Mashup WordPress Plugin Streams ALL Your Social Activity

Social Media Mashup WordPress Plugin Streams ALL Your Social Activity | Design, Science and Technology | Scoop.it
From wpmu.org - September 16, 2011 3:40 AM
Display all of your social updates in one stream on your WordPress site.
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Inside the Mind of the Social Customer

Inside the Mind of the Social Customer | Design, Science and Technology | Scoop.it
From www.1to1media.com - September 16, 2011 3:37 AM
What sets social customers apart from traditional consumers? Social Customers have a megaphone and aren’t afraid to use it. They conduct extensive research online before making a purchase.
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Anna Brown - Massey University

Anna Brown - Massey University | Design, Science and Technology | Scoop.it
From www.massey.ac.nz (via @cocamassey) - September 16, 2011 3:28 AM
Anna Brown (#coca #Zeme speaker in September: Anna Brown (@AnnaEBrown) – 'The Urmadic Academy' http://t.co/QxQO95v...)...
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Cambridge Floors | A&G Creative - Vancouver web design ...

From www.agcreative.ca - September 16, 2011 3:26 AM
In addition to providing remarkable logo design and branding design, print design, ad design and packaging design, we also offer high-level expertise and top notch talent in the areas of “new” communication, website design, internet ...
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Design Creative Of The Week: Gavin Rutherford [Visual Communication] @PSFK - StumbleUpon

From www.stumbleupon.com (via @PaddyStevenson) - September 16, 2011 3:26 AM
RT @PSFK: Design Creative Of The Week: Gavin Rutherford [Visual Communication] http://t.co/UdT9y4w...
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