IELTS, ESP, EAP and CALL
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IELTS, ESP, EAP and CALL
Interesting links and articles related to IELTS, ESP, EAP and E-learning.  Available to teach ESP, EAP, Research Skills, IELTS, TOEFL and General English.
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Johnny Depp: row over Dior ad and Native American culture is more nuanced than you think

Johnny Depp: row over Dior ad and Native American culture is more nuanced than you think | IELTS, ESP, EAP and CALL | Scoop.it
The Hollywood actor's controversial role in a perfume ad has drawn criticism for 'cultural appropriation'. But it's not as simple as that.
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Birmingham Run - YouTube

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How to Inject Humour into Your Marketing | The UK Domain

How to Inject Humour into Your Marketing | The UK Domain | IELTS, ESP, EAP and CALL | Scoop.it
Here's a few ideas on how your business can capitalise on the power of humour to help bring in more customers, plus some important things to remember.
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Anatomy of the Oreo Campaign

John Gibson, Vice President/Global Planning Director at The Martin Agency, gave this presentation at "Ambidexterity 2," the VCU Brandcenter's Executive Educati…
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Chinese Bloggers are Revolutionising the Luxury Market, Here's How

Chinese Bloggers are Revolutionising the Luxury Market, Here's How | IELTS, ESP, EAP and CALL | Scoop.it
Culture Trip casts a spotlight on the luxury market in China, and explores how bloggers are impacting the way big brands interact with consumers.
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Introduction to Marketing | Coursera

Introduction to Marketing | Coursera | IELTS, ESP, EAP and CALL | Scoop.it
Introduction to Marketing from University of Pennsylvania. Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in custome
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