iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
Teaching and learning in the 21st Century - meeting the pedagogical challenges of digital learning and innovation for the iGeneration
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TCEA Membership Is FREE  until May 10 - sign up now - free access to educator resources, webinars, and much more!

TCEA Membership Is FREE  until May 10 - sign up now - free access to educator resources, webinars, and much more! | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
It's Teacher Appreciation Week! From May 6-10, any educator can get a FREE TCEA membership and enter to win a $50 Amazon gift card!
yashdixit977@gmail.com's curator insight, May 8, 4:03 AM

Digital marketing for books, especially through social media, can be a powerful tool for authors and publishers to connect with their audience and promote their work. Here are some strategies specific to social book marketing:

  1. Identify Your Audience: Understand who your target readers are. Which social media platforms do they frequent? What kind of content do they engage with?

  2. Create Compelling Content: Share engaging content related to your book. This could include excerpts, behind-the-scenes glimpses, author interviews, or discussions on related topics. The key is to provide value and generate interest.

  3. Utilize Visuals: Visual content tends to perform well on social media. Share eye-catching graphics, book covers, or even short book trailers to grab attention.

  4. Engage with Your Audience: Social media is all about interaction. Respond to comments, answer questions, and engage in discussions with your followers. Building a community around your book can lead to loyal readers and word-of-mouth promotion.

  5. Run Contests and Giveaways: Contests and giveaways can generate excitement and encourage people to share your content. Offer free copies of your book or other related prizes in exchange for likes, shares, or comments.

  6. Collaborate with Influencers: Identify influencers or bloggers in your book's genre or niche and reach out to them for collaborations. They can help you reach a wider audience and lend credibility to your book.

  7. Utilize Paid Advertising: Social media platforms offer targeted advertising options that can be highly effective for promoting books. Consider running targeted ads to reach users who are likely to be interested in your book based on their demographics, interests, and online behavior.

  8. Create a Consistent Brand Presence: Maintain a consistent brand voice and aesthetic across all your social media channels. This helps to establish your author brand and makes it easier for readers to recognize and engage with your content.

  9. Harness the Power of Hashtags: Use relevant hashtags to increase the visibility of your posts and reach users who are searching for content related to your book's genre or topic.

  10. Track and Analyze Results: Use social media analytics tools to track the performance of your campaigns and identify what's working and what's not. This data can help you refine your strategies and optimize future campaigns.

shavanpanwar556@gmail.com's curator insight, May 8, 4:03 AM
Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. Here are some key components of digital marketing: Search Engine Optimization (SEO): The process of optimizing your website to "rank" higher in search engine results pages, thereby increasing the amount of organic (non-paid) traffic your website receives. Content Marketing: Creating and promoting content assets such as blog posts, infographics, videos, and eBooks to generate brand awareness, traffic growth, lead generation, and customers. Social Media Marketing: The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business. Popular platforms include Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Email Marketing: Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts, events, and to direct people towards the business's website. Pay-Per-Click (PPC): A method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google AdWords. Affiliate Marketing: A type of performance-based advertising where you receive commission for promoting someone else's products or services on your website. Marketing Automation: Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions. Analytics: Digital marketing also requires you to measure your efforts and analyze data to see what's working and what isn't. Tools like Google Analytics help you track your website traffic, user behavior, and other important metrics. Mobile Marketing: With the increasing usage of smartphones and tablets, mobile marketing has become crucial. This involves reaching customers via mobile devices through websites, email, SMS, MMS, and social media. Digital marketing is constantly evolving as new technologies emerge and consumer behaviors change. Success in digital marketing requires a deep understanding of your target audience, creativity, and staying updated with the latest trends and tools in the industry. By sending a message, you agree to our Terms. Read our Privacy Policy. Don't share sensitive info. Chats may be reviewed and used to train our models. Learn about your choices.
ashishsinha419419@gmail.com's curator insight, May 8, 4:04 AM

Social bookmarking in digital marketing refers to the practice of saving and organizing website links or pages on a public platform or within a private network. Users can bookmark web pages they find valuable or interesting, and these bookmarks are typically tagged with keywords for easy categorization and retrieval.

In the context of digital marketing, social bookmarking can be a valuable tool for several reasons:

  1. Increased Visibility: By bookmarking content on popular social bookmarking sites like Reddit, Digg, or StumbleUpon (now Mix), marketers can potentially reach a wider audience. If their content gets upvoted or shared within these platforms, it can gain significant visibility.

  2. Traffic Generation: Bookmarking valuable content can drive traffic back to a website. When users find interesting bookmarks, they're more likely to click through to the linked website, increasing traffic and potentially conversions.

  3. SEO Benefits: Social bookmarking can also have SEO benefits. When a website link is bookmarked and shared across multiple platforms, it can generate backlinks, which are valuable for improving search engine rankings. However, it's essential to ensure that the bookmarked content is relevant and of high quality to avoid being penalized by search engines for spammy tactics.

  4. Market Research: Marketers can use social bookmarking sites to monitor trends and topics that are popular within their industry. By observing which content gets bookmarked and shared the most, they can gain insights into what their target audience finds interesting or valuable.

  5. Networking and Collaboration: Social bookmarking platforms often foster communities around shared interests. Marketers can connect with influencers, potential partners, or customers within these communities, leading to collaboration opportunities or valuable insights into their target audience's preferences.

However, it's important to note that the effectiveness of social bookmarking in digital marketing has evolved over time. Some platforms that were once popular for bookmarking, like Delicious, have declined in relevance, while others, like Pinterest or Flipboard, have gained traction. Additionally, the focus has shifted more towards creating high-quality, shareable content rather than solely relying on bookmarking for visibility. As with any digital marketing tactic, success requires a strategic approach and adaptation to changing trends and algorithms.

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Happy Catholic Education week - sign up today (only) for a free one year membership to TCEA - educational technology webinars, resources, and much more ... FREE today 

Happy Catholic Education week - sign up today (only) for a free one year membership to TCEA - educational technology webinars, resources, and much more ... FREE today  | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Anyone can get a TCEA membership, or restart a lapsed membership, for FREE May 2-3. Spread the word about these benefits!
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Free one year membership to TCEA - recommended - great resources for education technology, professional learning, and networking - #Edtech 

Free one year membership to TCEA - recommended - great resources for education technology, professional learning, and networking - #Edtech  | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Easily unsubscribe in one click from email subscriptions
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Remote Learning Best Practices • via TCEA

Remote Learning Best Practices • via TCEA | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Discover some of the best practices that can help teachers transition from a fully face to face to a remote learning environment.
Suharjito MT's curator insight, July 19, 2020 11:53 AM
The advantages of distance learning
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RePost - Free one-year Membership to TCEA - Provides Educators With Tools and Support, webinars, special interest groups and more - lots of rich resources 

RePost - Free one-year Membership to TCEA - Provides Educators With Tools and Support, webinars, special interest groups and more - lots of rich resources  | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
TCEA helps Pre-K-16 educators integrate technology solutions in schools. We provide tools and support needed to get the buy-in and results you want.
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Wow - Free membership offered to all educators to join #TCEA including all of their special interest groups - Membership Provides Educators With Tools and Support

Wow - Free membership offered to all educators to join #TCEA including all of their special interest groups - Membership Provides Educators With Tools and Support | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
TCEA helps Pre-K-16 educators integrate technology solutions in schools. We provide tools and support needed to get the buy-in and results you want.
luyisi's comment, April 8, 2020 5:59 AM
We specialize in providing employment assistance to students who have not yet graduated: https://www.ourdiploma.com/
luyisi's curator insight, April 8, 2020 5:59 AM
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#OCSB educators - Free one year TCEA Memberships For All Educators During Teacher Appreciation Week (May 6-10) - Access #EdTech resources, webinars, user groups and more...

#OCSB educators - Free one year TCEA Memberships For All Educators During Teacher Appreciation Week (May 6-10) - Access #EdTech resources, webinars, user groups and more... | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Happy Teacher Appreciation Week! TCEA is offering all educators around free 1 year memberships May 6-10, 2019. Explore all the benefits TCEA has to offer.
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All of the #TCEA handouts and presentations - thanks @lgracey for sharing!

All of the #TCEA handouts and presentations - thanks @lgracey for sharing! | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
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5 TCEA Presentations You Need to See! via @KaseyBell

5 TCEA Presentations You Need to See! via @KaseyBell | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
I shared five presentations at TCEA this year, and they are loaded with ideas, tips, tricks, freebies and more, and I have embedded each one of my presentations on this page for you. There's a little something in here for everyone. Some are tips and tricks kind of sessions, and some go much deeper into how we think about learning.
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More than 1,000 EdTech presentations and learning opportunities  #TCEA17 Feb. 6-10

More than 1,000 EdTech presentations and learning opportunities  #TCEA17 Feb. 6-10 | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
The five-day TCEA Annual Convention & Exposition is one of the largest educational technology conventions in the nation and the largest in Texas.
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Modeling Differentiation - CTSA 15

Do As I Do? According to the ISTE Standards for Coaching, one of the goals of the technology professional developer should be to "Coach teachers in and model …
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The TCEA 2015 Educational technology, tools, apps, sites Collection by Julie Brannon

The TCEA 2015 Educational technology, tools, apps, sites Collection by Julie Brannon | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
A collection of education technology by Julie Brannon
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Gamifying the iClassroom - TCEA 2015 - Thanks @ShakeUpLearning

Presentation and resources for Gamifying the iClassroom session at TCEA 2015 in Austin Texas, presented by Kasey Bell.
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It's TCEA's Free Membership Drive - Today's the last chance for #ocsb staff to sign-up for a FREE lifetime membership to #TCEA - great PD and networking for all staff - technology, pedagogy, networ...

It's TCEA's Free Membership Drive - Today's the last chance for #ocsb staff to sign-up for a FREE lifetime membership to #TCEA - great PD and networking for all staff - technology, pedagogy, networ... | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
To express our gratitude, and help you tackle the future of teaching and learning, we're offering you a forever-freel TCEA membership.
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Lots of great EdTech resources and tutorials from TCEA - FREE membership this week - not just tech ... effective teaching practices and more @GEdwardsOCSB #ocsbBeInnovative

Lots of great EdTech resources and tutorials from TCEA - FREE membership this week - not just tech ... effective teaching practices and more @GEdwardsOCSB #ocsbBeInnovative | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
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Distance Learning - Teacher Credibility - Reciprocal Teaching and more via TCEA

Distance Learning - Teacher Credibility - Reciprocal Teaching and more via TCEA | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Discover three more evidence-based strategies and accompanying digital tools for learning. We explore teacher credibility, jigsaw, and reciprocal teaching.
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TCEA Membership Provides Educators With Tools and Support - sign up for one year free membership - ends May  8th 

TCEA Membership Provides Educators With Tools and Support - sign up for one year free membership - ends May  8th  | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
TCEA helps Pre-K-16 educators integrate technology solutions in schools. We provide tools and support needed to get the buy-in and results you want.
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Remote Learning and Teaching - Many tutorials and PD sessions for Educators - available with a free membership from TCEA

Remote Learning and Teaching - Many tutorials and PD sessions for Educators - available with a free membership from TCEA | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
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Did you take advantage of the free #TCEA membership?  If you did... have a look at PD options over the summer #ocsb #edtech 

Did you take advantage of the free #TCEA membership?  If you did... have a look at PD options over the summer #ocsb #edtech  | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Make sure to take in some professional development this summer between relaxing. Whether it's live or recorded, TCEA has you covered!
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Create a Mobile App from Google Sheets in Minutes  via TCEA

Create a Mobile App from Google Sheets in Minutes  via TCEA | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Make an amazing mobile app from Google Sheets in just minutes. It's easy and fun and you don't even need to know how to code.
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 Google Shortcuts by Miguel Guhlin

 Google Shortcuts by Miguel Guhlin | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
by Miguel Guhlin
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5 Highlights from this Year's TCEA Conference - Class Tech Tips

5 Highlights from this Year's TCEA Conference - Class Tech Tips | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
Here are my big takeaways from this year's TCEA Conference. Learn about some of my favorite moments meeting teachers in Texas!
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Pokemon GO: What does this mean for education?- TCEA

Pokemon GO: What does this mean for education?- TCEA | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
by Lori Gracey
GwynethJones's curator insight, July 25, 2016 7:26 PM

Gotta catch them all...AU comes to the kiddos!

Sandra Engbarth's curator insight, July 26, 2016 8:24 AM
Something to consider...
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Video Games in Your Classroom? - what research shows ( #TCEA )

Video Games in Your Classroom? - what research shows ( #TCEA ) | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
A few years ago, teachers would have been horrified to have video games played in their classrooms. But today, research is showing that the right kind of video games can be beneficial for students. Discover what games will enhance learning in this short article.
Sebastian Saldarriaga's curator insight, April 24, 2020 1:05 AM
Gaming ,being inherently fun and engaging ,has the ability to teach a great deal of skills. Video games have the ability to teach math, English, history, humanities, problem solving, physics… the list goes on. Furthermore, video games and games in general are poised to be the solution to problems we all confront when pursuing a higher education and entering the job market. For example, minecraft which is a game where you build a world around you by mining, combining, and placing resources. The world is set on a square grid, so it takes planning and basic mathematics to create what gamers call “builds”. The game has long been used in classrooms to help teach coding, math, and collaboration.
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TCEA edTech 2015 Handouts - Over 400 handouts from this year's conference (thanks @denisegotell)

TCEA edTech 2015 Handouts - Over 400 handouts from this year's conference (thanks @denisegotell) | iGeneration - 21st Century Education (Pedagogy & Digital Innovation) | Scoop.it
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