Santa Monica Goes Big at Its First Pride Celebration | #ILoveGay | Scoop.it

The inspiration for SaMo Pride, Downtown Santa Monica’s first Pride celebration came from an unexpected source—their holiday lights. During the 2018 holiday season, they installed a rainbow of colored lights overhead on one block of the Santa Monica Promenade, and called it “Rainbow Road.” Mackenzie Carter, the director of marketing and communication for Downtown Santa …