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Rescooped by michel verstrepen from Fab-Lab
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Des fablabs en kit et sur mesure, conception et maintenance incluses

Des fablabs en kit et sur mesure, conception et maintenance incluses | information analyst | Scoop.it

Fablab en kit commande et livre les machines, en deux mois environ, puis forme les animateurs du lieu à leur utilisation, à leur maintenance et aux règles de sécurité. Le kit est fourni avec des logiciels pour gérer l’endroit : outils de réservation de créneaux par les utilisateurs et de formation.


Via Laurence
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Rescooped by michel verstrepen from The 21st Century
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Think Like an Entrepreneur - Creative Line Of Thinking Illustrated

Think Like an Entrepreneur - Creative Line Of Thinking Illustrated | information analyst | Scoop.it
This infographic shows the entrepreneurial line of thinking. Unlearn what school taught you. See if you think like an entrepreneur or like a student.

Via Dr. Susan Bainbridge
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Scooped by michel verstrepen
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CircleCount helps you make the most of Google+

CircleCount helps you make the most of Google+ | information analyst | Scoop.it
A few weeks ago, I shared a list of tools to help you make the most of Google+. Quite a few people noticed that a major one was missing: CircleCount. I left out that one on purpose because it deserved an article in itself.
Cendrine Marrouat - https://www.cendrinemedia.com's comment, January 14, 2014 4:02 PM
Thank you for sharing my article! :-)
Chris Cloutier's comment, January 14, 2014 4:17 PM
No problem, it's a great article.
Rescooped by michel verstrepen from Transmedia: Storytelling for the Digital Age
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Nuno Bernardo: Developing your Transmedia project needn't be a mammoth task!

Nuno Bernardo: Developing your Transmedia project needn't be a mammoth task! | information analyst | Scoop.it

Nuno Bernardo:  "Don't try and build the Louvre from the outset, says beActive's Bernardo: focus on your Mona Lisa first" ...


Via The Digital Rocking Chair
The Digital Rocking Chair's curator insight, March 13, 2013 1:13 AM

Some great advice ....

Luca Brigada's curator insight, March 16, 2013 2:25 PM

"[...]"I used the Mona Lisa metaphor to explain this problem when talking to one producer. It’s a fact that a big percentage of visitors of the Louvre go to the museum to see the famous Leonardo Da Vinci painting and only visit the corridors from the main entrance to the Mona Lisa room and back. But the Louvre has many other corridors and exhibition rooms that are not that popular: they are only seen by a small portion of the museum visitors.

My advice to that producer, at the time, was: focus on your Mona Lisa, the core story, characters and elements of your project, and the “corridors” that lead to that core element. Don’t try to set up the full Louvre with its dozens of rooms and corridors, especially if your resources are limited. Down the line, if you succeed with your initial approach, you will be able to add another room or another corridor. [....]"

Rescooped by michel verstrepen from Animateur de communauté
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Social Media Practices to Expect in 2013

Social Media Practices to Expect in 2013 | information analyst | Scoop.it

Social media has rapidly become an important part of many peoples’ lives, not just as a way to keep up with friends and family, but also for professional networks, exploring fields of research, shopping, sharing content and fostering online communities.

 

It has also become a crucial aspect of a businesses’ online presence- now a firm can connect with consumers and tailor their online relationships with customers, other brands, and with employees.
Predicting quite what is going to happen in this ever changing digital landscape isn’t easy, but it’s certainly worth noting some of the rising trends and having a look ahead to 2013.

 

Learn more about these trends, including social marketing, content development, branding, video + media applications, social tv, and the growing influence of mobile devices in social media...


Via Lauren Moss, Brian Yanish - MarketingHits.com, Sophie DAVID, Pierre Wouters
Eliza Steely's comment, December 13, 2012 12:57 PM
I love that point Martin! I think people call it social because of the personal element to it as opposed to advertising and things like that, especially because it's so interactive in nature. Do you have a suggestion as to what to change the name to?
ThePinkSalmon's comment, December 13, 2012 11:44 PM
Very good indeed!
donhornsby's curator insight, December 14, 2012 6:23 AM

(From the article): "The coming year will see a massive increase in companies using social media services to market their goods and services, recognising the potential for sharing content and information and enhancing engagement with target audiences."

Rescooped by michel verstrepen from visualizing social media
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Infographic: How to measure Facebook and Twitter ROI

Infographic: How to measure Facebook and Twitter ROI | information analyst | Scoop.it

Seventy-three percent of CEOs think marketers lack business credibility and 77 percent believe marketers don't talk about what really matters—sales. If this sounds like your business or company, it's clearly time to find a way to measure the return on investment of all those hours dedicated to social media.

This infographic has some tips and examples that can help and explains how to use statistics and analytics to determine and identify conversions, sales leads and potential leads...

 

Check out the graphic for more tips, as well as advice on how to grow your Facebook and Twitter fan base...


Via Lauren Moss
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Encyclopaedia Universalis change de modèle et passe au tout numérique

Encyclopaedia Universalis change de modèle et passe au tout numérique | information analyst | Scoop.it

La fin d'une époque et le début d'une autre. Après quarante ans d'existence et sept éditions sur papier, les Encyclopaedia Universalis basculent intégralement vers le numérique. Cette mutation s'accompagne d'un changement de modèle économique : d'éditeur vendant des encyclopédies via le porte-à-porte et la vente à distance, un modèle très rentable, Encyclopaedia Universalis va se muer en éditeur orienté vers le « B to B », s'adressant essentiellement aux collèges, lycées et autres bibliothèques. « Au-delà du numérique, nous basculons d'un modèle "B to C" à un modèle "B to B" », résume Hervé Rouanet, le directeur général du groupe.

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Rescooped by michel verstrepen from Social Media and its influence
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Social Media Monitoring Tools: Facts and How to Use

Social Media Monitoring Tools: Facts and How to Use | information analyst | Scoop.it
Infographics on Social media Monitoring Tools for popularity and branding for business with social media booster proving effective results for profitable income...

 

Read more:

http://allinfographics.org/social-media-monitoring-tools-facts-and-how-to-use/

 


Via Gust MEES
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Scooped by michel verstrepen
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Avos Systems et Del.icio.us : vers un autre modèle économique pour l'organisation des contenus

"Pour le moment, nous nous concentrons sur le produit. Nous ne monétisons pas Del.icio.us. Mais la monétisation pourra prendre plusieurs formes. Je pense que le modèle de Del.icio.us peut évoluer vers celui de la recherche, avec de la publicité ciblée selon vos centres d'intérêt et vos recherches. Les marques peuvent aussi être intéressées par des services professionnels."

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Quelles évolutions juridiques pour l’Open Data en France et en Europe ?

Quelles évolutions juridiques pour l’Open Data en France et en Europe ? | information analyst | Scoop.it
Les premiers bilans de l’Open Data en France, 6 mois après le lancement du portail data.gouv.fr, oscillent entre la reconnaissance des efforts consacrés par les administrations publiques à l’ouverture des données et le constat de lacunes persistantes, que ce soit au niveau technique ou de retombées réelles pour les citoyens.

 

Mais en matière d’Open Data, la dimension juridique est également essentielle et c’est ce que vient de rappeler le Conseil National du Numérique (CNNum), en publiant cette semaine un avis qui recommande d’apporter des modifications substantielles au cadre législatif français.

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Rescooped by michel verstrepen from Internet Marketing Strategy 2.0
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Creating and Optimizing Google+ Brand Pages: The Complete Guide

Creating and Optimizing Google+ Brand Pages: The Complete Guide | information analyst | Scoop.it

A tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products... You can start right now with your Google+ [note mg]

 

Taking full advantage of the SEO and PPC benefits associated with a strong Google Plus presence requires creating a complete Google Plus Brand Page. The following post serves as a tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products.

 

For more detail on the SEO benefits of Google+ for individual user accounts, check out AJ Kohn’s amazing and comprehensive post.

 

Read more: http://www.rimmkaufman.com/blog/google-plus-brand-pages-complete-guide/06042012/


Via Martin Gysler, Robin Good
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Rescooped by michel verstrepen from 21st Century Tools for Teaching-People and Learners
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Graph Visualization and Social Network Analysis Software

Graph Visualization and Social Network Analysis Software | information analyst | Scoop.it

Why TouchGraph?


TouchGraph's approach is unique because our highest priorities are utility and ease of use. We start with the premise of a scientific or business application, and work to create a clear and intuitive interface that gets our customers the results they need. We avoid superfluous artistic effects in favor of a clear presentation.

 

Our applications are designed to simplify navigation, filtering, and visual metaphors. They reveal important relationships and details in your data without reducing the richness of the information itself.


Via Gust MEES
S. Atyia Martin's curator insight, November 9, 2013 10:13 PM

Possible tool for thesis...

Manfred Terler's curator insight, October 1, 2018 4:12 AM
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Rescooped by michel verstrepen from Business Models & Marketing Innovation
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Comment Twitter bâtit un modèle économique basé sur la publicité

Comment Twitter bâtit un modèle économique basé sur la publicité | information analyst | Scoop.it

Pas de panique chez Twitter. Face aux sceptiques qui jugent difficile de rentabiliser son modèle, le site de micro-blogging reste fidèle à sa stratégie : faire croître son audience, qui dépasse déjà les 500 millions de membres, dont plus de 100 millions d'actifs, avant de penser à la monétisation du service.


Via Herve Perret
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Rescooped by michel verstrepen from Curation, Social Business and Beyond
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Tapping Into Digital Disruption

Tapping Into Digital Disruption | information analyst | Scoop.it
Disruption is a fact of life we cannot ignore - either we preempt it or it will make us obsolete. Are you nimble enough to survive it's ever increasing pace

Via janlgordon
janlgordon's curator insight, December 29, 2016 10:34 AM

I selected this article from Curatti written by John Jantsch because it provides insights on how to take advantage of new technology and trends for business growth.

 

Understand digital disruption instead of avoiding it

 

Are You Ready for New Technology?

 

We are experiencing new trends and digital experiences like never before. I agree that in order to harness its full power you need to embrace the latest changes.

 

Jantsch explains what technology means to your business and how to keep up with the pace.

 

Here's what caught my attention:

 

  • In ten years we will see less cashier workers, travel agents and social media managers. It's time to move forward into the next decade of digital influence.

 

  • The new trend is a virtual office without a large number of employees. As a result there are better products and services being delivered.

 

  • People are getting older and living longer. This opens up a whole new industry in the medical field in both care and technology.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/R2SC307wZnX

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Facebook va lancer Paper pour partager la presse - CB News

Facebook va lancer Paper pour partager la presse - CB News | information analyst | Scoop.it

Facebook va lancer Paper pour partager la presse CB News Facebook a dévoilé hier une nouvelle application baptisée « Paper », un journal en ligne dans lequel on peut consulter et partager des articles et d'autres contenus sur un smartphone, un peu un peu à la manière de Flipboard"

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No, I Won’t Build You a Website If You Don’t Know Your Audience!

No, I Won’t Build You a Website If You Don’t Know Your Audience! | information analyst | Scoop.it
If you want to achieve ROI on your website investment you must know your audience, set goals and implement an integrated strategy to engage your visitors.
Casey Strachan's curator insight, March 24, 2013 11:01 PM

You cannot just have a website and expect the whole world to flock to it. Know your audience and what makes them tilt. That's what will get you somewhere.

Rein Hof's curator insight, April 9, 2013 11:58 AM

Well, it's at least an honest answer..

Rescooped by michel verstrepen from visualizing social media
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Why Brands Must Embrace Visual Social Media in 2013 [infographics]

Why Brands Must Embrace Visual Social Media in 2013 [infographics] | information analyst | Scoop.it

Two infographics provide data and tips to explain why brands must leverage visual social media in 2013 to stay relevant and grow.

 

Today, the marketing world is still hot on the social media marketing trail, but the trail has diverged. There are different paths with cheerleaders along the way no matter which path a marketer follows.

 

Ideally, marketers should find the path down the middle that marries all of the elements of social media marketing, but most are not there yet. Many of today’s marketers are still choosing a single path to focus on or jumping back and forth.

For example, those paths include the data and metrics focus, the storytelling focus, the visual focus, and more. This article hones in on the visual focus with the help of two great infographics that visually share the data and tell the story of visual storytelling...


Via Lauren Moss
Bart van Maanen's curator insight, January 8, 2013 5:34 AM

Leerzame infografiek over het gedrag van consumenten online en hoe (klein - middelgroot - groot) bedrijven daar mee omgaan. Het managen van social media is kennelijk nog steeds een kwestie.


Meest opvallende stijger is Instagram, dat door het mobiel delen van foto's deel uitmaakt van de grote visualisering van het web. Hoewel het moeilijk te geloven is met een upload volume van, naar verluidt, 72 uur video per minuut, las ik ook voorspellingen dat video dit jaar nog 'groter' gaat worden. 


Onderaan staan trouwens de links naar een aantal goede bronnen voor dit soort info

Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

They say a picture is worth a thousand words....

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Le modèle économique de Google en danger ?

Adwords et Adsense ont fait la fortune de Google, mais comment continuer la marche en avant au sein d’un environnement complexe et en mouvance fulgurante ?

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Rescooped by michel verstrepen from YouTube Tips and Tutorials
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5 Ways to Use Google Hangouts to Enhance your Business

5 Ways to Use Google Hangouts to Enhance your Business | information analyst | Scoop.it

Google has made it clear that they are pushing hard into the social media world with the Google plus platform. Because of the smashing success of social media networks like Facebook, Twitter, Quora, and LinkedIn, Google understands the value of social engagement and is working hard to strengthen their own platform. In building the Search Engine of the Future, a strong social platform is essential.


Via sweetsfoods, Ileane Smith
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Rescooped by michel verstrepen from Mindfulness and Meditation
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Multitasking Loses Its Cool; Mindfulness Is Now In

Multitasking Loses Its Cool; Mindfulness Is Now In | information analyst | Scoop.it
The pendulum has swung away from multitasking and in another direction, say a new breed of leadership training providers. Mindfulness is now a key to success.

Via Brenda M. Bomgardner, The BioSync Team
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Rescooped by michel verstrepen from Social Media and its influence
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The Guide To 88 Social Media & Monitoring Tools

The Guide To 88 Social Media & Monitoring Tools | information analyst | Scoop.it
Great list by SocialMedia8 and ViralBlog...

 

#8 Might be your lucky number today. It’s certainly the lucky number for SocialMedia8. They were willing to share 88 of the 600 social media and social monitoring tools they have mapped. Tools that might offer you powerful analytics and actionable insights across many of your markets…

 

Read more:

http://www.viralblog.com/social-media/your-guide-to-88-social-media-monitoring-tools/

 


Via Gust MEES
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Rescooped by michel verstrepen from The 21st Century
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This Chart Shows The Bilderberg Group's Connection To Everything In The World

This Chart Shows The Bilderberg Group's Connection To Everything In The World | information analyst | Scoop.it
An argument for making the meetings be public.

Via Dr. Susan Bainbridge
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Rescooped by michel verstrepen from BUSINESS and more
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6 Online Instant File Sharing Sites You’ve Never Heard Of

6 Online Instant File Sharing Sites You’ve Never Heard Of | information analyst | Scoop.it

Send large files to your friends without any hassle. There are a wide variety of file sharing sites that make it possible for you to send any file to anyone else without having to create a user account. If you’ve got a file to share, and email simply isn’t cutting it, you’ve found the right list.


It’s almost become a cliche in the world of web apps: sites that allow you to share large files in just a few clicks. This isn’t a bad thing, though; you never know when a particular service might not be offered anymore. You also may find services you like better than others; whatever your reason, it never hurts to explore your options.

 

That’s why I highly recommend you check out 3 superb ways to share files. This service outlines Crate, ge.tt, and min.us, three great ways to share files. It’s also worth reading our unofficial Dropbox manual, if you want to do some serious file sharing.

 

If that file sharing site doesn’t cut it though, keep reading to discover some more great tools for the job. All of these programs don’t require registration, work on any Internet-connected computer regardless of operating system, and need only a browser to function properly. Best of all: they’re free.

 

Read more: http://bit.ly/M0lG77


Via Martin Gysler
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Rescooped by michel verstrepen from SOCIAL MEDIA, what we think about!
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Influence: What Are Tools Like Klout Really Measuring?

Influence: What Are Tools Like Klout Really Measuring? | information analyst | Scoop.it

A very interesting comparison of several measurement tools and what they really measure. [note mg]

 

For marketers, PR professionals and customer service teams, personal influence measurement tools can save time and help facilitate business decisions. Tools such as Klout, PeerIndex, Kred and TweetLevel are being used by brands to rank the relative importance of customers and prospects, prioritize customer service responses, and identify groups of influencers to target with perks and product sampling promotions.

 

But what are these personal influence measurement tools really measuring? Are they really an effective way to understand which of your customers are more influential?

 

It is easy to understand influence as a concept; if you can get other people to do something, you have influence. But it’s not at all easy to define how you would measure influence. As Nathan Gilliatt has pointed out, there is no such thing as a “unit of influence” – an observable, measurable event that reflects influence.

 

Read more: http://therealtimereport.com/2012/04/03/influence-what-are-tools-like-klout-really-measuring/


Via Martin Gysler
Stephen Dale's curator insight, April 14, 2014 11:56 AM

Social reputation and social influence are becoming as important (if not more important) than your paper-based CV and your real-world network. But can they be empirically measured, and if so, what does your score actually mean? This article gives an overview of some of the products/services that purport to give you an influence score. Whether you take it seriously is entirely up to you!

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Youboox décline le modèle des sites de streaming au livre numérique

Youboox décline le modèle des sites de streaming au livre numérique | information analyst | Scoop.it

Le succès des sites Deezer et Spotify fait des émules dans la filière de l’édition numérique. En effet, depuis le 9 mars 2012, le site Youboox propose à ses utilisateurs de consulter gratuitement plus d’un millier d’ebooks en streaming depuis leur navigateur Internet ou leur iPad, de manière totalement gratuite et illimitée.

 

Appliquant une devise selon laquelle « il n’est plus nécessaire d’être propriétaire d’un bien culturel pour en profiter quand on veut et où on veut », cette start-up française s’inspire clairement du modèle économique adopté par les sites proposant des jeux sociaux ou de la musique en streaming, plus connu sous le nom de « freemium ». L’utilisateur dispose ainsi du choix entre deux formules : soit avoir une offre en ligne gratuite mais soumise à de la publicité, soit payer un abonnement mensuel de 9,99 € et disposer de services supplémentaires.

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