Bloomberg And Frog Turn Raw Data Into Branding | information analyst | Scoop.it

Tasked with creating a corporate page for Bloomberg, frog had to figure out the central theme of all its myriad businesses: Data, which they then used as a clever bit of branding.

The idea is that Bloomberg, in all of its businesses, provides data and information. So why not use that data as the actual branding itself..?


Via Lauren Moss