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Scoop.it!
Google knows more about you than you might think. Here's how to keep it from tracking your location, web browsing, and more.
YOU'RE PROBABLY AWARE that Google keeps tabs on what you're up to on its devices, apps, and services—but you might not realize just how far its tracking reach extends, into the places you go, the purchases you make, and much more. It's an extensive set of data, but you can take more control over what Google collects about you and how long the company keeps it. Here's how. 
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New technology that tracks the details of every person who illegally downloads a file could wipe out video and music piracy, researchers from Australia's Deakin University say. Bruno Mars (pictured) was last year's most pirated musician.
Elizabeth E Charles's insight:
Assuming that this technology is taken up by the industry and is applied to audio visual material it will only be a matter of time before this too is applied to other e-content publishers.
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To prevent being tracked by algorithms, we've begun thinking like algorithms.
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Sharing is the norm online, and secrecy is out. But what is the psychological and cultural fallout from the end of privacy, asks Alex Preston
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She wanted to hide her pregnancy from big data. How hard could that be? Turns out hiding from Google and Facebook is almost impossible.
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