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As you probably know, Google's privacy policies were recently overhauled. The data that Google collects about your use of their services (including the Chrome web browser) is now shared across all of Google's services. In other words, what you do with Chrome can be shared with Gmail, Google Music, or any of the other Google services you use. Why did they do this? The answer is simple: advertising. Google wants to be able to display the ads that they think will be most relevant to you.
