"Our Twitter feed @Involve_UK has been awash with pictures of chocolate teapots recently! Why? Because it turns out there is one valuable use for chocolate teapots (if not for tea)….engagement!
By sending our followers, colleagues and customers their own chocolate teapots, we have reminded them of one of our key messages – internal events and conferences can, in fact, be more useful than a chocolate teapot…you just have to know how to run them!"
Read the full article to find out more about InvolveUK's simple steps to putting on a conference or event, and how they can be far more useful than any chocolate teapot, and even help your employees live your brand internally and improve customer experience:
- Ask yourself – why am I holding this conference?
- Encourage contributions to the content of the conference
- Minimise one-way communication
- Make the most of the time
- Get involved
- Set a goal
- Have fun
- Join in
- Feedback
- Share on
Great use of the chocolate teapot to get their idea across. If you don't like to read, be sure to watch the clever animated video at the bottom of the article (also viewable on YouTube) for InvolveUK's original version of this list.