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Scoop.it!
Should you use Facebook Live or Snapchat for live streaming? Here's a breakdown of the differences including length of time, audience, and customer engagement. 
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Scoop.it!
Planifiez vos diffusions en direct Facebook Live Video. Choisissez quel jour et à quelle heure commencera votre diffusion en direct et attirez plus de monde Via Isabelle Clément, Thierry Matignon
GPL's curator insight,
January 30, 2017 1:12 PM
Le social marketing, ou se faire connaître à travers les réseaux sociaux
Si une grande partie des internautes est désormais présente sur au moins un réseau social, il est essentiel pour vous, afin de ne pas perdre des cibles, de suivre ce rythme. L’objectif d’une présence sur les réseaux sociaux pour une marque peut être varié : générer du trafic vers un site web, faire de la publicité pour un produit quelconque, ou même vendre le produit en question sur les réseaux sociaux puisque c’est possible. |
Scoop.it!
Live broadcasting is the latest trend in social media space. Facebook, Twitter, YouTube, and Snapchat are the major social networking sites where live video content is gaining momentum. Millions of small businesses have already used Facebook to deliver great marketing results. Thus, it is logical for them to take advantage of this relatively new feature to differentiate their business and reach a wider audience base.
Various statistics suggest that it is the right time to adopt Facebook Live Streaming videos before it becomes overcrowded. According to a study, people watch live videos three times longer than the native videos. Organic reach of video posts is 135% higher than that of the regular posts. Thus, embrace Facebook Live streaming as an inevitable part of your marketing strategy to differentiate your business.
Here are a few ideas to help you get started with Facebook Live videos... Via Jeff Domansky
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