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Scoop.it!
Keep hearing about how social media advertising is the way to go for small business, but have no clue where to start? Learn the basics of advertising on Facebook, Instagram, and Twitter. 
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Investing a little time for refining your InMail B2B email marketing campaign is likely to produce a worthwhile return. Via Jay
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At a time when “mobile-first” is no longer a suggestion, but a reality, businesses need to think seriously about mobile advertising. A new infographic from Entrepreneur helps us consider the vast… Via Jay
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If lead generation is the engine that drives your business, then content marketing is the premium grade gasoline you use to fill that engine. Via Jay
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You've spent months perfecting the script, storyboarding, finding the right talent, shooting, and editing. The end result? A blockbuster brand or product video.
Via Pantelis Chiotellis, Thierry Matignon
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Why entrepreneurs should select Facebook as your primary digital marketing channel.
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Are you ready to give content marketing the time, money and resources it deserves? Via Jeff Domansky
Jeff Domansky's curator insight,
June 4, 2016 11:47 PM
If you're new to content marketing or just starting up for your business, Neil Patel's list of tools is a great place to start. 
rodrick rajive lal's curator insight,
June 5, 2016 12:34 AM
Neil Patel's tools will help novices and pros alike to develop an effective Content Marketing Campaign. Even though the Internet helps promote and market content in a big way, effective reach and consistent appeal will require much more than a single strategy.
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The month of March storms in with cold, harsh wintery weather, blasting us with the last snows and freezing air of the season. By the end of the month, Spring is tip-toeing in as we start to see more mellow temperatures, slightly longer days, and the first blades of grass peeking out from the melting snow. Much like the weather, your voice and marketing messages can be harsh or can be breezy. It’s up to you to decide how you want to approac
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If you've ever hired an influencer and didn't see a return on your investment, you're not alone. But don't stop trying. Via Jay
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Running paid traffic? This post is right up your alley. Swipe 5 killer campaigns from the best media buyers across Facebook, YouTube, and Google AdWords. Via Daniel Watson
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This simple strategy will increase engagement and add enhanced credibility to the persuasive point you’re trying to make in your marketing content and copy. Via Jay
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Most of your content is DOA: Dead on Arrival (or maybe Donkey on Arrival). Individuals, businesses, and brands are producing a ridiculously enormous amount of content every minute. That means your co… Via donhornsby, massimo facchinetti
donhornsby's curator insight,
March 20, 2017 9:20 AM
Stop looking at content attributes. Start looking at data to find your truly high-quality content. Start optimizing for engagement and you’ll find huge content wins.
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Age-old marketing best practices, and not ‘new tricks’, are what will help you improve your email marketing campaigns and get a better email response rate. Via Jay
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Few people see it as such, but content curation is more of an art than a science. There is no set formula, and the better your brush strokes are, the more likely you are to succeed. This is one of the reasons why some people/brands have more engagement on their social media pages than others. They just seem to ‘get’ their audience, and their audience ‘gets’ them. The more planned your content curation efforts are, the more likely you will be to enjoy its benefits. Via Pantelis Chiotellis, malek, massimo facchinetti
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The past several days have brought a bevy of digital marketing stats that should interest industry players. Below are 8 stats that caught our eye: 1. Wait, what... 85 percent? On April 17, The New York Times published a story about digital media companies struggling to grow traffic and revenue. Via Jay
Friilance's curator insight,
April 21, 2016 4:58 PM
8 Surprising Digital Marketing Stats From the Past Week |
