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Dans une enquête documentée, "La révolte des premiers de la classe", Jean-Laurent Cassely dresse le constat d'un changement en cours du rapport au travail. Contre les métiers à la con, qui minent leurs vies, ces nouveaux travailleurs aspirent à des métiers concrets, auxquels ils confèrent du sens. 
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As Baby Boomers slowly make their exit and Generation X and Millennials emerge, you need to take this into consideration when deciding how you’d like your website to be designed. The younger audience is much more tech savvy than previous generations, and their values and styles of shopping and using the internet have changed. In summary, millennials are after a few things: fast and convenient information, content that’s funny and personal, and products and services that focus on their long term goals rather than instant gratification. Let’s break down further how you can specifically build a website that attracts the younger audience. Via Elizabeth E Charles
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Les Millennials, ou génération Y, ne boivent plus, ne sortent plus, passe énormément de temps à pianoter sur leur smartphone et sont paresseux au travail. Seraient-ils vieux avant l'âge ?
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Today's younger generation has a reputation of being glued to the cellphones and tablets. It's where they chat with their friends, find out the latest hot spots in town and, believe it or not, keep up with the world. In their own way, of course. Via Dr. Susan Bainbridge
Stephen Dale's curator insight,
March 18, 2015 6:03 AM
Probably not news to most of us (no pun intended), since it seems to me that millennials thrive on immediacy of news, and attribute well served by social media. The desire (or even recognition) for accuracy, or journalistic insight, appears to be less important. But maybe my perspective is influenced by my 17-year career at Reuters, where accuracy always took precedent over timeliness. Reading time: 3 mins 
Linda Greenleaf's curator insight,
March 30, 2015 1:54 AM
News should be centre stage in any relevant business qualification
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Des études menées par Nielson et Sprout sociale confirment ce que nous savons déjà: l'utilisation des médias sociaux continue d'évoluer. Il y a quelques surprenant FindinEn France, 41% des répondants ont encore jugé difficile de convaincre les chefs d'entreprise de l'importance des médias sociaux au sein de leur organisation. Conséquence immédiate: un frein à la pleine intégration des médias sociaux dans la stratégie de l'entreprise et en particulier leurs retombées positives. Via janlgordon, drula eric
janlgordon's curator insight,
April 10, 2017 10:27 PM
I selected this article from Curatti written by Raymond Morin because it explains the latest results by Nielsen on the habits of social media users.
The biggest audience on social media is not millennials after all.
The Changing Landscape in Marketing Online
People between the ages of 35 and 50 spend the most amount of time on social networks. I agree that this reveals the younger generation prefer to spend their time on mobile devices.
Morin explains the details of the study and explains how brands need to respect the values of their community with genuine interactions on social media.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead feature image copyright: 123rf.
Read full article here: http://ow.ly/JS2q30aKxiL Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
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Par Alexandra Yeh, France Télévisions, Direction de la Prospective Silent generation, baby boomers, génération X : nous n’aimons rien tant que labelliser, classer et étiqueter les générations. Dern… Via Patrick Bérard
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