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Useful presentation from Shel Holz that shows actual examples of curation for internal communications.
He talks about the stages of the process and demos various examples of how curation is being done by organizations from Ragan and Smart Brief to the NYT.
Shel notes areas where internal communicators could use curation - for news about the company, competitors, the industry or the marketplace - and shows how AEP curates content on its intranet.
He quotes the head of internal comms for AEP "The external news helps employees ot better understand the external forces that affect internal decisions. It's clear to me that our employees are much more informed as a result."
Another emerging trend is the ability for employees to share articles from the company , provided they do not contain proprietary information, via social media as a way of promoting the company.
Shel then turns to the use of curation in training - and shows an example of curated instructional video for a health care client. Another great idea!
Vital professions - how about finding an enthusiastic professional in the firm to curate useful professional info for the others?
Needless to say, there is a ton of useful, practical information in this presentation. It is an hour long ( including Q&A) but it's definitely worth it.
Original video: http://vimeo.com/30168580 ;
Via Alison Harrison, Robin Good
