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Scoop.it!
Human experiences are still craved by us and important to us. Perhaps those who wish to automate more need to slow down for a while? Via janlgordon 
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I have never heard of anyone who has had a bad customer experience with Amazon, Apple, Costco, or Salesforce. The aforementioned companies are incredibly successful due, in large part, to a material focus on the customer experience. Not surprisingly, the stock market has handsomely rewarded these four companies over the past decade.
Amazon is so customer focused that it will literally send you a replacement for a lost package immediately without ever implying that the customer is at fault. The result is a consumer experience that is so optimal that Amazon is the only place where many consumers decide to shop online.
The same can be said for Apple when it comes to the in-store experience. Apple employees are so passionate about the products that I feel like I am talking to a polite tech enthusiast in the Apple stores and not Apple employees. The result is incredibly brand-loyal customers. Via The Learning Factor
The Learning Factor's curator insight,
June 5, 2016 6:02 PM
It can take 30+ years to build a brand and just a handful of poor customer experiences to destroy it. 
Adele Taylor's curator insight,
June 6, 2016 5:49 PM
Do you agree that the customer is always right?
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Scoop.it!
Customer satisfaction should be the number one priority of any business. This one goal can make a huge difference in how big your bottom line is. Investing in your team to train them in ways that improve customer satisfaction is key in building a good relationship with your market that will keep returning to your business.
Via TechinBiz, Bobby Dillard
Scoop.it!
Our Connected, Social & Mobile revolution moves sand under our Internet marketing feet twenty years+ after Cluetrain's Manifesto, time for a new manifesto. Had fun writing an update to one of my favorite books - The Cluetrain Manifesto. Here are highlights from the CoSoMo Manifesto: Via Martin (Marty) Smith, David Hain
Martin (Marty) Smith's curator insight,
May 8, 2013 10:54 PM
Had fun writing an update to one of my favorite books - The Cluetrain Manifesto. Here are highlights from the CoSoMo Manifesto: What about you? Have ideas we should add to the CoSoMo Manifesto? Share in comments and we will curate in. Marty |
I selected this article from Curatti written by Bryan Kramer because it provides insights on how human experiences still rule over automation.
Understanding the human experience in the age of technology
Are You Relying Too Much on Automation?
We are experiencing new technological advances like never before. I agree that in order to reach your customers in the digital age you need to connect with them on a human level.
Kramer explains how to make meaningful connections and understand the balance of technology.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of TechCrunch.
Read full article here: http://ow.ly/S19n308vJjc
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