#HR #Storytelling To Drive Recruiting: Success for 3 Unexpected Brands | #HR #RRHH Making love and making personal #branding #leadership | Scoop.it
Once solely the domain of marketing, storytelling is increasingly being adopted by corporate recruiting teams to help them hire more efficiently. Rather than telling candidates what it’s like to work there, companies are showing them by finding new ways to share the employee experience. These narratives are revealing a more human side of the business. They often go beyond "this is what I do here," instead illuminating “this is why I do what I do - here.”