A Brand's Visual Storytelling Is A CSF (Critical Success Factor) | Must Market | Scoop.it
From visual.ly - November 14, 2013 12:04 AM

There is a well-known statement that brand isn't just a logo or a product. As well as brand identity isn't just a stationary set. It is much more.

Marty - Love looking into a brand's "galaxy". Faith Popcorn famously said we don't BUY brands we JOIN them. That statement seems increasingly true in this connected social time.