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Invisible Giants Curating Content - 3 @HaikuDeck via @Curagami

Invisible Giants Curating Content - 3 @HaikuDeck via @Curagami | Must Market | Scoop.it

Invisible Giant of the New SEO
http://shar.es/1fwYBl
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7 Reasons Must Curate Content
http://shar.es/1fwjnY
6,745 Views

Gamify Content Marketing
http://shar.es/1fwjfa
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Scooped by Martin (Marty) Smith
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Optimize This: Why BRANDS Are The New SEO & How To Optimize Them

Optimize This: Why BRANDS Are The New SEO & How To Optimize Them | Must Market | Scoop.it

Optimize This explains that BRANDS are the new SEO and how, in a time when change is everything, creating, testing and surfing beats "optimization".

Speaking at Raleigh Jaycees tonight on why BRANDS are the new SEO and it is better to SURF and CREATE them than think in the old terms and ways such as "optimize" or "SEO".  

Joachim Scholz, PhD's comment, January 17, 2014 7:50 PM
Did I miss something, or was this just the little saying Haiku deck? There wasn't much info. What does the author mean by surfing the brand, do you know? I am honestly asking, not trolling.