Must Market

Everything Is Harder Suddenly everything online seems harder. Or there may be a slow drip with energy and value leaking out seemingly unrecoverable. Google’s algorithmic haircuts hurt no matter how realization dawns. This post is about how to recover, regain and reposition your website after traffic, conversions and money are dealt an injury by an algorithm change by the Google Gods.

Follow these 5 Easy Steps to Recover:

• Stop, Wait & Listen.
• Analytics Deep Dive.
• Create New KPIs.
• Back In To Blue Oceans.
• Create Community.

Possibly "easy" is the wrong word (lol). First STOP whatever you've been doing since "old SEO" tactics don't work anymore. Next figure out where to go that new and start testing. This Curagami post shares several Haiku Decks and explains each of those 5 "Recovery" tips.

These Days if you are NOT a revolutionary good luck with that. The problem is when everyone is a revolutionary is anyone really ahead of the curve? As many know we are trying to STIR THE POT with 2 new BHAGs:

CureCancerStarter.org - crowdfunding cancer research and let patients, friends and family see behind the curtain.
http://www.CureCancerStarter.org  (launching next week)

CureCancerStore - shop to cure cancer and give 100% profits to help cure the Big C. 
http://www.curecancerstore.org  

Here are the first 5 "Secrets For Revolutionaries" learned:

* Revolutionaries need a PLAN.
* Revolutionaries need TOOLS.
* Revolutionaries need to compete.
* Revolutionaries need to PLAY.

* Revolutionaries need to be THANKED!

I'm getting the idea. I need to be chief Thank You Note writer more than chief social, code, design guy (lol). Our Cure Cancer Buzz Team is missing a few of those pieces. Some revolutionaries are so GREAT they don't need every one of those features, but most need a STRUCTURE to the revolution, a sense of MEANING and PROGRESS. 

Will be working on those ideas in the days and weeks ahead. Please feel free to SHARE your community / revolution building tips and ideas. We are going to need so many AMAZING revolutionaries to help launch these two new ideas you may want to get your beret now :). Thanks, M 
 

You are playing a game. Once more than one person is involved games have begun. Online communities must disrupt and gamify to win.