A typical iPhone user can cost $1 to $2 to acquire by traditional marketing methods. Via SMS the costs drop to nearly $0.05 per user! The intricacies of VoIP and telephony in general are lost on most people.
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Maryse Rebillot's curator insight,
April 15, 2014 6:06 AM
Are you mobile? See how desktop-centric evolve vs. mobile aware design. Very relevant for B2C marketing decision-makers.
Sybille Pierru's curator insight,
April 15, 2014 2:36 PM
Pour les campagnes d'emailing : prévoir un design qui s'adapte à à la lecture de mails sur mobile, sans oublier une landing page à la hauteur ! |
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