Since social media is changing so often, it can be really hard to keep up with stats and trends that affect how you use it. I quite often forget the facts that I’ve read, or I use Twitter based on stats that are outdated now.

 

In fact, when I recently looked at some of the latest social media statistics, it hit me that the fastest growing demographic on Twitter is is the 55–64 year age bracket. And that’s just the tip of the iceberg in terms of what’s changed.

 

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