Your new post is loading...
Master networker Heidi Roizen on what has changed — and what hasn’t — about professional networking in the era of social media.
|
Scooped by Beth Kanter |
Scoop.it!
No comment yet.
Sign up to comment
* Social media can speed connections, but don't confuse with social intimacy
Social media creates a false sense of intimacy, particularly when people choose to expose a lot about themselves. Social media has allowed us to have broader relationships, but at the end of the day, human relationships haven't changed — we haven't increased a human being's capacity to have close associations with a lot more people.
Embrace the power of weak ties.I do think that technology has increased our ability to maintain weak ties with people, and that has value. There's a lot of research and writing about weak links being potentially more powerful than strong ones. And I'm a big believer in that. Because of technology and social media, in less than a minute I can find someone I haven't been in touch with for 10 or 15 years, look at LinkedIn and see what they're up to, and be able to reestablish that link in a more efficient and meaningful way. And by the same token, sometimes you can rule them out just as efficiently, take a look and say, "Oh, they're clearly not interested in this thing anymore."