Networked Nonprofits and Social Media

It is getting harder and harder to cut through the clutter.   If you want to be successful you need to create high quality content and engage with your audienes.

1.  Quality content is what your audience wants to read, not what you want to tell them

2.  Content that gets highly shared is content with hear.  This is about real stories, not messaing.

3. Take the time to engage   Be present, be a trusted part of the conversation.

This is not new advice, but it is timeless.