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![Make More, Talk Less, Tell Better Stories: All In a Day's Work at StoriesLab [#Transmedia] | Pedalogica: educación y TIC | Scoop.it](https://img.scoop.it/E4GKHM4DfzwG7qJqi6Y31zl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
James Carter: "Go where your audience is and fashion a story you believe will engage them."
Via The Digital Rocking Chair, juandoming
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Rescooped by Alazne González from E-Learning-Inclusivo (Mashup) |
Scoop.it!
Via The Digital Rocking Chair, juandoming
If the story is simple and authentic it will be received, remembered and acted upon. Get the inside right before you worry about the medium outside. Remember, "the shortest distance between two people is a story" - the right one
Où trouver des lecteurs ? Une vraie question de littéraire finalement !
Nice transmedia examples.