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We have high expectations of social business. We want it to combine economic profitability, social impact and innovation, at scales large enough to make a true difference. As this video byAshoka (the leading global network of social entrepreneurs) highlights, there is only one way to achieve this – by bringing together the expertise and competencies of different actors: social entrepreneurs, businesses and public authorities. Only together can they efficiently tackle challenges that they could not have solved alone – and co-creation is also a healthy way to ensure that the final result benefits everyone.
