Your new post is loading...
Matti Keltanen explains why the big data hype may not help your business and gives four reasons for a lean approach
|
Scooped by Beth Kanter |
Scoop.it!
Beth Kanter's insight:
Big data can do most of the things your laptop does, the difference is simply industrial scale. By contrast, we can use the term 'lean data' to describe an Occam's razor approach to data capture and analysis: the lightest, simplest way to achieve your data analysis goals is the best one.
Here are four reasons to prefer lean – rather than big – data.
Starting with "big" puts the cart before the horse
Everyday tools pack a lot of punch
Dminishing returns still apply
Hardest part is still done by humans
It's like a buffet vs a tasting menu - one gets you full but not any better off, the other is memorable and illuminating.