I'm going to side-by-side it for you: with versus without one reaching hashtag.
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Don't let this article's assumptions put you off. If you are a #startup and just getting your feet wet with content curation and content marketing you may run screaming into the night after reading this post - stick with it and you will be a better content marketer for it.
Key takeaway is tagged content is better than untagged and the tools and process describe here will help any startup know how to tag with extreme prejudice :). M