Over the past few weeks, you might’ve noticed that some Twitter profiles looked a bit… different. A bit more… well, a bit more like Facebook. That’s the new Twitter profile, and it’s something they’ve been testing for weeks.

This post originally appeared on the Buffer blog.
Finding the right time to post on social media can be tricky, especially when each different social network has its own audience to think about.

Twitter did, however, see its total monthly active users tally jump to 241 million -- an increase of 30 percent year-over-year. [Read more]
    

If there was any wondering why Twitter is pushing photos - and pushing them hard - ease your mind, because it's all pretty obvious: Ads and brands.