Marketing Land's latest publication of the "Enterprise Local Marketing Automation Tools 2015: A Marketer’s Guide" examines the market for local marketing automation platforms and the considerations involved in implemention. The 39-page report reviews the growing market for web analytics platforms, plus the latest trends, opportunities and challenges.

In this report you will learn: 

• Who the leading players are in enterprise local marketing automation tools
• What you should look for in a marketing automation solution 
• What trends are driving the adoption of local marketing automation tools
• About the capabilities enterprise local marketing automation tools provide

Also included in the report are profiles of 20 leading enterprise local marketing automation vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing.

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