7 surprising facts about open rates for push notifications - VentureBeat | The MarTech Digest | Scoop.it

Fact No. 1: Open rates are highest on Mondays. 

Fact No. 2: Android makes opening easier.

Fact No. 3: Weekly frequency gets opened the most.

Fact No. 4: The phrase “Get your…” gets more opens. 

Fact No. 5: When it comes to push, silence is golden.

Fact No. 6: Automation is more than just a time saver.

Fact No. 7: Not all genres are equal.