The MarTech Digest
563.4K views | +1 today
Follow
Your new post is loading...
Scooped by Marteq
Scoop.it!

Forrester’s 2017 B2B Commerce Suites For Midsize Organizations - via Magento

Marteq's insight:

This is readily available online from Magento, so I just pulled the URL(https://magento.com/sites/default/files/ForresterB2B%20Wave.pdf) and reposted here. BTW: Magento is the clear leader in this space.

 

MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact marketingIO to see how. #MarTech #DigitalMarketing

No comment yet.
Scooped by Marteq
Scoop.it!

The Forrester Wave: B2B Commerce Suites, Q2 2015 - Forrester

The Forrester Wave: B2B Commerce Suites, Q2 2015 - Forrester | The MarTech Digest | Scoop.it
IBM, Insite Software, Intershop, hybris and Oracle Commerce play head-to-head. These five vendors go head to head in the majority of B2B commerce RFPs today. All five have proven, mature B2B commerce capabilities, a large installed base of B2B customers, and a focused product strategy for supporting B2B channels. Although each has its own merits, the total cost of ownership, time-to-market, geographical presence, existing vendor relationships and the strength of their respective implementation partner networks are increasingly influencing decision outcomes. All five of these vendors pack a heavy punch of leading B2B capabilities that in many cases represent a significant leap of maturity compared to the current operational B2B capabilities of prospective clients.


"CloudCraze, Magento (eBay Enterprise) and NetSuite offer competitive options. Each of these vendors has a strong offering in B2B, but all come with noteworthy caveats. CloudCraze is a native SalesForce application, and as such appeals to B2B firms standardizing their cloud infrastructure and applications on Salesforce.com. Magento offers a low-cost, highly customizable solution for firms that want to develop a B2B engagement platform without being beholden to complex solutions from the 'big 3' software firms. NetSuite appeals to mid-market B2B firms who are attracted by the ability to run B2B commerce, ERP and CRM on a single multi-tenant SaaS based architecture."


Predictive Analytics is the next step in Marketing Automation. Contact us to see how.

Marteq's insight:

And you can pick up a complimentary copy from hybris:

https://www.hybris.com/en/downloads/analyst-report/forrester-wave-b2c-commerce-suites-2015/718 

No comment yet.